 2 June 2025Golf Meets Heritage: A Custom Lederhose for the Austrian Alpine Open Champion Why was a 2025 golf champion awarded a hand-stitched Lederhose? The story behind a garment rooted in Alpine history. |
 1 June 2025Are You Summer Savvy? Test Your Knowledge on Healthy Eating & Hydration in the Heat! How savvy are you about summer eating & drinking? Test your knowledge on everything from the best cooling fruits to vital hydration strategies & electrolyte balance. See how you score! |
 31 May 2025adidas and Wales Bonner Tune Into Polyrhythm for SS25—Starring Footballer Raphinha From port towns to polyrhythms: the adidas x Wales Bonner SS25 collection, fronted by Raphinha, draws on Black Atlantic research. |
 30 May 2025Pink Is the New Green: How Color, Convenience, and Consciousness Are Shaping Beverage Trends In 2025, pink colors drinks and on-the-go bottles alike. A closer look at the cultural and lifestyle forces behind the shade. |
| 30 May 2025 - Fashion.at Music Video Tip: Miley Cyrus releases the official video for 'Easy Lover' today (new album 'Something Beautiful'). She stars as a showgirl, dancing in a studio to the country-rock-pop-funky track. Watch it here: YouTube; stream or download 'Easy Lover' on MileyCyrus.lnk.to/EasyLover |
| 29 May 2025 - SIGN UP > TRENDLETTER 29-May-2025: Timeless Style for Father's Day, Austrian Classics Reimagined, Jeans Trends,... |
 28 May 2025Before the Angewandte's Fashion Show 2025 Begins: How to Reserve Your Seat On-Site or Watch Online Student fashion at its sharpest: the 'Show Modeklasse 2025' will be livestreamed on 5 June. Featuring awards, an international jury, and fresh design ideas. |
| 28 May 2025 - Wet Leg Drops 'CPR' from Upcoming Album 'moisturizer' Wet Leg's new single 'CPR' (listen) is a bold, love-fueled track with a nihilistic twist, the opener for their second album 'moisturizer' (out July 11th). The self-directed, one-take video showcases their raw, headbanging vibe. CPR, or cardiopulmonary resuscitation, is a lifesaving technique to restore breathing and circulation. Their 'moisTOURizer' starts in Europe at Primavera Sound, Barcelona (June 6th), and NOS Primavera Sound, Porto (June 14th), tours the US from September 1st, and returns to Europe, including Munich (November 7th). Watch the video: YouTube. |
 27 May 2025Modern Heritage: Stapf Reimagines Austrian Classics for Today's Wardrobe How a Tyrolean company is giving classic Austrian walkwear a modern twist — and stepping onto the global stage. |
 26 May 2025What Makes a Body Beautiful? Rethinking Fashion for Curvy Figures Fashion is shifting away from narrow ideals—celebrating curves, confidence, and authenticity. How is the industry redefining beauty? |
 25 May 2025Denim Without Deadline: Jeans Trends in Flux and the Rise of Timeless Style Denim returns for summer 2025—without a single trend dominating. Skinny, straight—leg, bootcut, baggy jeans are back, but this time without trend pressure. What's behind the shift? |
 24 May 2025Father's Day with Viennese Elegance: Selected Treasures for Timeless Appreciation What connects subtle fragrance, engraved glass, hammered gold, and sculptural light? Viennese elegance, carefully curated for Father's Day. |
| 23 May 2025 - SIGN UP > TRENDLETTER 23-May-2025: Vienna's Jewelry Culture, Tech-Jewels, Creative Technologies,... |
 22 May 2025Jewelry as Mirror of Society: Eligius Award 2025 Reflects on Material Values, Identity, and Digital Culture What can rabbit droppings, a fool's selfie, and golden headphones tell us about society? Insights into the Eligius Award 2025. |
 21 May 2025Digital Creativity on Stage: Hallein Hosts the 'Creativity Rules' Festival Animated films created for EXPO 2025 in Osaka, VR games, and interactive media—FH Salzburg students present future-oriented work in Hallein. |
 20 May 2025From Timekeepers to Tech-Jewels: Huawei Watch 5 Leads the Fashion-Forward Future of Wearables How long will smartwatches remain in fashion? A look at Huawei's new Watch 5 from the Berlin launch—where wearables meet function and form. |
 19 May 2025A Tip for Treasure Seekers: K&K Jewels' New Campaign Celebrates Life and Luxury in Vienna What connects zest for life with artisan jewelry in Vienna? A new campaign by K&K Jewels draws attention to local craftsmanship. |
 18 May 2025Austria Triumphs at Eurovision 2025: JJ's Win Secures 2026 Contest — A Boost for Tourism, Culture, and the Economy Austria's JJ brings the Eurovision trophy home with 'Wasted Love'. What's next for 2026 — and what does it mean for tourism and the economy? |
 17 May 2025Stories That Connect: Poland Takes Center Stage at Vienna's Ringturm Just before Poland's presidential election, Vienna's Ringturm becomes a canvas for Polish artist Marcin Maciejowski. What connects books, buildings & nations? |
| 16 May April 2025 - SIGN UP > TRENDLETTER 16-May-2025: The Summer Favorite, Fashion & Hair Trends, Vienna's New Hotspot,... |
| 16 May 2025 - Fashion.at Music Video Tip: 'Bloom Baby Bloom' by Wolf Alice from the band's upcoming album, The Clearing, set to release on August 29. The video references Bob Fosse's cult film 'All That Jazz' and features choreography by Ryan Heffington (known for his work on Sia's 'Chandelier', Kenzo World with Margaret Qualley,...). The song is about finding and developing oneself. |
 15 May 2025A Very Viennese Ensemble: Fashion, Hair & Fragrance at JCH x Steinmetz-Bundy's Spring/Summer 2025 Salon Show From tailored elegance to AI-inspired fragrance—JCH and Steinmetz-Bundy's SS25 salon show, featuring Eva Petrič's perfume premiere, became a stage for fashion and reflection in Vienna. |
 14 May 2025Summer Style with Tradition: Thermalbad Vöslau's Design Journey Carries On with a New Collaboration Swimwear with purpose: Thermalbad Vöslau adds timeless designs by Vienna-based Soda Lingerie to its collection of summer essentials. |
 13 May 2025Cool, Elegant, and Enduring: Intimissimi Embraces Linen for Summer 2025 What makes linen a long-standing summer staple? A look at Intimissimi's new collections for women and men. |
 12 May 2025What the Trail Names Say About Biking in Sölden: Ten Years of the Bike Republic and New Highlights From summer kick-off to the new BRS Festival: Sölden's Bike Republic celebrates 10 years with a season full of biking, events, and alpine energy. |
 11 May 2025Espresso, Elegance, and a Hint of Holy Smoke – Vienna's New Hotspot at the Cathedral A new café across from Vienna's St. Stephen's Cathedral opened that same early evening as white smoke rose from Rome. |
 10 May 2025AI Meets EQ: Rethinking Human Resource Development with Dr. Josef Sawetz How does AI meet psychology in today's workplace? Episode 8 of the podcast series 'Applied Psychology in Everyday Life' by Dr. Josef Sawetz introduces the People Performance System. |
| 9 May April 2025 - SIGN UP > TRENDLETTER 9-May-2025: Swimwear, Art & Design, Social Impact |
 8 May 2025Art Meets Fashion: Ferrari Zöchling Presents New Collection at SO/ Vienna Design label Ferrari Zöchling teams up with artist Sophia Süssmilch for a new collection, presented in the lobby of SO/ Vienna. |