 23 June 2025Austria Debates Anti-Ultra-Fast-Fashion Law as Europe Follows France's Lead Austria joins the debate on fast fashion: a proposed law targets Temu, Shein & Co. Handelsverband calls for action like France. |
 22 June 2025Lenses on Life: Bruce Weber, Henri Cartier-Bresson, and Christine de Grancy in Focus This Summer A Sunday well spent: fashion.at previews Bruce Weber's upcoming book and two summer exhibitions in Vienna. Three photographers, one shared legacy. |
 21 June 2025Fast Lane, Fine Views: How Vienna Celebrates the Austrian Grand Prix at The Ritz-Carlton Vienna may not overlook the Spielberg track, but The Ritz-Carlton brings Formula 1 flair sky-high. Cocktails, expert talks and F1 vibes all weekend. |
 20 June 2025Good Prompting is Good Thinking: A Guide to Enhanced Thinking with AI by Dr. Josef Sawetz Is Good Prompting truly Good Thinking? Episode 9 of the podcast series 'Applied Psychology in Everyday Life' reflects on Dr. Josef Sawetz's insights on how AI interaction enhances cognitive skills like computational thinking, creativity, and imagination. |
| 19 June 2025 - SIGN UP > TRENDLETTER 19-June-2025: Beauty & Art, Cycling, Fashion Apps |
| 18 June 2025 - Fashion.at Music Tip: Dance video released today for 'Balenciaga Covered Eyes' by Agnes |
 18 June 2025Beauty as Legacy: From Prince Eugen's Palaces to Philippine Welser's Bath How do we define beauty? Two exhibitions in Austria—one in the East, one in the West—trace the timeless art of living beautifully. |
| 18 June 2025 - Fashion.at Music Tip: 'I <3. YOU' by Marina – from the recently released album 'Princess of Power'. The song is currently listed at the top of 'The Sound of H&M' playlist on Spotify, which is described as being curated to set the mood and fill spaces. Marina appears on the playlist's cover image. Her album explores themes such as female empowerment, fearless love, and leadership for a new generation. |
 17 June 2025From Style Guide to Shopping Trigger: How Fashion Apps Reshape Consumer Behavior Fashion apps do more than suggest what to wear—they reshape how we shop, dress, and think. Insights from the 2025 Simon-Kucher study. |
 16 June 2025Reflective Gear and Smart Key Access: Ucon Acrobatics x Orbitkey for Urban Cyclists As daylight hours begin to shrink after June 21, Fashion.at explored smart reflective styles for cyclists: Ucon Acrobatics' bag and Orbitkey's key system combine visibility, safety, and everyday convenience. |
 14 June 2025Austrian Bike Brand woom Wins iF Gold for Child Helmet and Adds More Design Honors Austrian bike manufacturer woom continues its award-winning streak with iF Gold for its READY helmet and multiple design accolades for the EXPLORE bike. |
 13 June 2025Between Dormant Grandeur and Alpine Air: Art Awakens the Astoria in Bad Gastein A forgotten grand hotel, a temporary awakening, and cutting-edge art: art:badgastein meets Positions Berlin Art Fair at the Astoria in Bad Gastein. |
| 12 June 2025 - SIGN UP > TRENDLETTER 12-June-2025: AI in Austria, Fashion Shows in Vienna, Outdoor Activities, Sportswear-Streetwear Quiz |
 11 June 2025Austria's AI Awakening: Handelsverband, Google, and Reppublika Reveal the Nation's Readiness for the Future New study by Handelsverband & Google shows: Austria is AI-ready! 95% of Gen Z use AI, businesses invest in training & tech. |
 10 June 2025Freiluft Moves to Augarten, Vienna: A Summer Fusion of Art and Cuisine A new chapter for Freiluft: From Palais Auersperg to Vienna's Augarten—sculpture, lectures, food, and summer vibes meet in an artistic green oasis. |
 9 June 2025Viennese Traditions in Focus: Photo Contest Invites Fresh Perspectives on the Familiar Fiaker, Prater, coffee houses: the Vienna photo contest calls for tradition — but do the usual motifs still surprise anyone? |
 8 June 2025Sportswear turned Streetwear Quiz Sportswear snuck into our wardrobes… but when?! Test your fashion history knowledge with our new quiz! |
 7 June 2025'Bewegt im Park': Free Outdoor Fitness Courses Across Austria Free movement for all: Austria's 'Bewegt im Park' brings diverse outdoor courses to parks across the country — no sign-up, no cost. |
 6 June 2025Between Loyalty and Avantgarde: Vienna's Fashion Scene on Display Two faces of Vienna's fashion scene were on stage on June 5: Mode Wien, the Vienna Guild of Fashion and Clothing Technology, celebrated loyal craft, while the Modeklasse Angewandte of the University of Applied Arts launched new talents into the international spotlight. |
| 6 June 2025 - Fashion.at Music Tip: Powerful anthem 'Lion' feat. Obongjayar from Little Simz's new album 'Lotus'. The song 'Lion' radiates self-empowerment, resilience, and defiance, celebrating individuality and cultural pride while showcasing the strength to rise above adversity and carve one's own path. The album 'Lotus' has earned high praise for its raw and introspective approach, with critics noting its deeply personal tone that balances emotional vulnerability with artistic boldness (NME). Reviewers highlight Simz's ability to evolve creatively, blending confidence with experimental sounds, as she continues to solidify her legacy as a groundbreaking artist (Grammy.com Feature). |
| 5 June 2025 - SIGN UP > TRENDLETTER 5-June-2025: Polyrhythm in Fashion, Golf & Lederhose, Pink is the new Green, Restaurant Study Austria,... |
 4 June 2025Served, But Not Spoiled: Study Confirms Decline in Austria's Dining Experience Worse food, higher prices, less hospitality — sound familiar? A new nationwide study confirms that Vienna isn't alone in its dining frustrations. |
 3 June 2025From Austria's Lakeside: Gina Drewes Debuts Men's Line and Launches Art Collaboration New masculinity meets performative art: Gina Drewes launches her debut menswear collection and an interdisciplinary exhibition with TOMAK this July in Carinthia. |
 2 June 2025Golf Meets Heritage: A Custom Lederhose for the Austrian Alpine Open Champion Why was a 2025 golf champion awarded a hand-stitched Lederhose? The story behind a garment rooted in Alpine history. |
 1 June 2025Are You Summer Savvy? Test Your Knowledge on Healthy Eating & Hydration in the Heat! How savvy are you about summer eating & drinking? Test your knowledge on everything from the best cooling fruits to vital hydration strategies & electrolyte balance. See how you score! |
 31 May 2025adidas and Wales Bonner Tune Into Polyrhythm for SS25—Starring Footballer Raphinha From port towns to polyrhythms: the adidas x Wales Bonner SS25 collection, fronted by Raphinha, draws on Black Atlantic research. |
 30 May 2025Pink Is the New Green: How Color, Convenience, and Consciousness Are Shaping Beverage Trends In 2025, pink colors drinks and on-the-go bottles alike. A closer look at the cultural and lifestyle forces behind the shade. |
| 30 May 2025 - Fashion.at Music Video Tip: Miley Cyrus releases the official video for 'Easy Lover' today (new album 'Something Beautiful'). She stars as a showgirl, dancing in a studio to the country-rock-pop-funky track. Watch it here: YouTube; stream or download 'Easy Lover' on MileyCyrus.lnk.to/EasyLover |
| 29 May 2025 - SIGN UP > TRENDLETTER 29-May-2025: Timeless Style for Father's Day, Austrian Classics Reimagined, Jeans Trends,... |
 28 May 2025Before the Angewandte's Fashion Show 2025 Begins: How to Reserve Your Seat On-Site or Watch Online Student fashion at its sharpest: the 'Show Modeklasse 2025' will be livestreamed on 5 June. Featuring awards, an international jury, and fresh design ideas. |
| 28 May 2025 - Wet Leg Drops 'CPR' from Upcoming Album 'moisturizer' Wet Leg's new single 'CPR' (listen) is a bold, love-fueled track with a nihilistic twist, the opener for their second album 'moisturizer' (out July 11th). The self-directed, one-take video showcases their raw, headbanging vibe. CPR, or cardiopulmonary resuscitation, is a lifesaving technique to restore breathing and circulation. Their 'moisTOURizer' starts in Europe at Primavera Sound, Barcelona (June 6th), and NOS Primavera Sound, Porto (June 14th), tours the US from September 1st, and returns to Europe, including Munich (November 7th). Watch the video: YouTube. |
 27 May 2025Modern Heritage: Stapf Reimagines Austrian Classics for Today's Wardrobe How a Tyrolean company is giving classic Austrian walkwear a modern twist — and stepping onto the global stage. |
 26 May 2025What Makes a Body Beautiful? Rethinking Fashion for Curvy Figures Fashion is shifting away from narrow ideals—celebrating curves, confidence, and authenticity. How is the industry redefining beauty? |
 25 May 2025Denim Without Deadline: Jeans Trends in Flux and the Rise of Timeless Style Denim returns for summer 2025—without a single trend dominating. Skinny, straight—leg, bootcut, baggy jeans are back, but this time without trend pressure. What's behind the shift? |
 24 May 2025Father's Day with Viennese Elegance: Selected Treasures for Timeless Appreciation What connects subtle fragrance, engraved glass, hammered gold, and sculptural light? Viennese elegance, carefully curated for Father's Day. |
| 23 May 2025 - SIGN UP > TRENDLETTER 23-May-2025: Vienna's Jewelry Culture, Tech-Jewels, Creative Technologies,... |
 22 May 2025Jewelry as Mirror of Society: Eligius Award 2025 Reflects on Material Values, Identity, and Digital Culture What can rabbit droppings, a fool's selfie, and golden headphones tell us about society? Insights into the Eligius Award 2025. |
 21 May 2025Digital Creativity on Stage: Hallein Hosts the 'Creativity Rules' Festival Animated films created for EXPO 2025 in Osaka, VR games, and interactive media—FH Salzburg students present future-oriented work in Hallein. |
 20 May 2025From Timekeepers to Tech-Jewels: Huawei Watch 5 Leads the Fashion-Forward Future of Wearables How long will smartwatches remain in fashion? A look at Huawei's new Watch 5 from the Berlin launch—where wearables meet function and form. |