IDEAL Berlin 2007
13 -15 July 2007 www.ideal-berlin.com

„The art and the encouragement of young artists has always been one of our interests from the beginning. By moving into to the public sphere the ‚IDEAL Forum’ shall establish itself as a meeting point and a kind of convention,“ Sumi Ha, initiator of IDEAL and owner of Best Shop Berlin, about her new project, “IDEAL Forum”. Under the title BANG! international artists will present their work around the theme „fashion“

IDEAL, launched in January 2006, is the place where you can find fashion which is different: a fine selection of innovative labels from Avant-Garde, High Fashion to Progressive Streetwear are presented this year in the fourth season to an international audience during the trade shows in Berlin. This season around 80 designers such as C.neeon, Boessert & Schorn, Henrik Vibskov, Sandra Backlund, L&A Mäthger, Beyond the Valley, Jojo & Malou, Soak, Wood Wood and Rickard Lindqvist show their spring/summer 2008 collections.

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