Fashion.at
Image: View of the city of Salzburg, capital of the Austrian Federal State of Salzburg. Photo: ©Tourismus Salzburg / Breitegger Günter.29 March 2025
Glamour and Philanthropy: amfAR Gala Comes to Salzburg for the First Time
For the first time, amfAR brings its iconic gala to Salzburg, uniting art, culture, and philanthropy in support of AIDS research. What to expect from this high-profile event.

Image: More than 20,000 pieces from the renowned Austrian traditional costume manufacturer Gössl are being auctioned at Aurena, featuring dirndls, lederhosen, traditional jackets, shoes, accessories, and more. Photo: © aurena.at.28 March 2025
Auction of Elegant Austrian Trachten: A Unique Opportunity
The Gössl insolvency auction on Aurena offers a chance to acquire elegant Austrian Trachten. Over 20,000 dirndls, lederhosen, traditional jackets, shoes, accessories, etc. are available.

Image: The symbolic picture showing a traffic sign with the writing 'Fashion Made in Vienna' featuring a model in a colorful pantsuit on a shopping boulevard in Old Vienna was created by Fashion.at via Microsoft Copilot, Bing on March 27, 2025.27 March 2025
Where to Go for Fashion Shopping in Vienna? MODE WIEN "EN SUITE" Showcases Local Designers and Craftsmanship
Vienna's fashion scene comes together at MODE WIEN "EN SUITE". From haute couture to handcrafted hats—who's behind the designs?

Image: The image showcases an elegant table setting featuring select pieces from the Dorotheum Gallery. A Meissen porcelain coffee pot and sugar bowl take center stage, accompanied by an English egg cup stand. Adding a charming detail to the arrangement is a finely crafted Wiener Bronze—a small, intricately cast and hand-painted bronze figurine, a traditional Viennese art form known for its lifelike details and delicate craftsmanship. In this scene, the Wiener Bronze depicts a rabbit with catkins, adding a playful yet sophisticated touch to the Easter table. Image Courtesy: Dorotheum | Photo: © Magdalena Krainer26 March 2025
Spring Awakening on the Table – Reviving Elegance Through the Art of Mix & Match
A complete set? Not necessary! Dorotheum's expert tips reveal how mixing fine porcelain and antique pieces creates a timelessly elegant Easter table.

Image: Exhibition view of 'Who's Wearing the Pants?', on display from March 25, 2025 to February 1, 2026 at the Weltmuseum Wien. © KHM-Museumsverband, Photo: Daniel Sostaric.25 March 2025
Theory Meets Practice: Future-Oriented Thinking in 'Who's Wearing the Pants?' at Weltmuseum Wien
How do trousers reflect power, gender, and sustainability? The Weltmuseum Wien's Who's Wearing the Pants? exhibition not only explores history but invites visitors to rethink fashion's future through hands-on events.

Image: The event sign with arrows displaying the text 'Wedding Dos and Don'ts' was generated by Fashion.at via Microsoft Copilot, Bing on March 24, 2025.24 March 2025
From Gowns to Guest Gaffes: A Wedding Fashion & Etiquette Quiz
Explore wedding fashion from medieval to modern times in Western Europe, plus test your guest etiquette with our dos and don'ts quiz!

Images, from left to right: The first image, sourced from the Vossen archive, captures a model in the 1950s wearing a classic bathrobe, reflecting the brand's long-standing tradition in textile craftsmanship. The middle image showcases a bathrobe from the Golden Century collection, released in celebration of Vossen's 100th anniversary since its founding on May 6, 1925. The final image provides a close-up of the bathrobe's sleeve, highlighting an elegant golden infinity symbol intricately woven with fine gold threads. Photos: © Vossen.23 March 2025
Austria's fluffiest bathroom star Vossen celebrates its 100th anniversary
For a century, Vossen has been shaping the world of towels and bathrobes. A look at its journey, innovations, and the special collection for its 100th anniversary.

22 March 2025
The Bathroom as a Living Space – A Response to Digitalization and the Need for Touch at ISH 2025 in Frankfurt
As digitalization makes touch a luxury, Villeroy & Boch's presentation at ISH 2025 reimagines the bathroom as a space for sensory experiences.

21 March 2025 - New music (released today) in Fashion.at's playlist: 'undressed' by sombr; 'Cupid's Girl' by Marina
20 March 2025
Save the Date: Fashion, Jewelry, Flowers, Makeup & More at Boutique Wedding Weekend in Vienna
The Boutique Wedding Weekend in Vienna on April 5-6, 2025, features fashion, jewelry, flowers, makeup, photography, and more at Hotel Altstadt Vienna.

20 March 2025 - SIGN UP > Trendletter 20-March-2025: Clothing for Trend Sports; Jewelry Design in Vienna; Spring Makeup Trends;...
19 March 2025
Martini Sportswear's Spring-Summer 2025 Collection: Reflecting Austria's Diverse Landscapes and Active Lifestyles
Austria's mountain landscapes inspire the latest collection from Martini Sportswear. The gear is designed for changeable mountain weather conditions and supports gravel bikers, trail runners, and hikers.

17 March 2025
Spring 2025 Makeup Trends: Where Natural Glow Meets Bold Expression
Spring makeup is here! Discover the balance between natural radiance and bold expressions. See how retail trends mirror high fashion, and what dm is highlighting for 2025.

16 March 2025
A Sparkling Discovery: Fashion.at's Exploration of a Jewelry Gem in Vienna's Spiegelgasse!
Elisabeth Habig redefines jewelry design in Vienna with bespoke craftsmanship, raw diamonds, and an artistic approach that weaves narrative into engagement and wedding rings.

15 March 2025
Designing for Speed: How F1's High-Tech Gear Evolves with the 2025 Season Kickoff
F1 2025 starts in Australia with cutting-edge motorsport gear. Adidas introduces the CLIMACOOL System, enhancing driver performance in extreme heat.

14 March 2025
Podcast & Quiz: The Olympic Games and Their Lasting Influence on Fashion
Discover how the Olympics have shaped fashion from 1896 to today! Explore trends such as athleisure, tank tops, and sustainability. Listen to the podcast, read the article, and then test your knowledge with our quiz.

14 March 2025 - Fashion.at music video tip: 'Beautiful People' by David Guetta & Sia featuring the dance company 'Jacob Jonas The Company', video directed by Daniel Askill
13 March 2025
Luis Trenker's Fall/Winter 2025/26 Collection: A Fashion Tribute to Cortina's Legacy in Sports, History, and Culture
Luis Trenker's Fall/Winter 2025/26 collection honors Cortina's alpine heritage, blending history, sports, and culture ahead of the 2026 Winter Olympics.

12 March 2025 - Fashion.at video tip, Paris Fashion Week: The short documentary 'LOEWE x Josef & Anni Albers Foundation' introduces the work of Bauhaus and later Black Mountain College artists Josef and Anni Albers. The modernists inspired ready-to-wear, bags and accessories of the LOEWE Fall/Winter 2025 collection by Jonathan Anderson, presented during Paris Fashion Week.
12 March 2025
The Rise of Holistic Health and Preventive Wellness in Vienna
Vienna sees a rise in holistic health and preventive wellness, with clinics and med spas offering treatments that combine beauty, fitness, and medical care.