AMBRIEL FLOYD 2008

16 PANELS

On 20 March 2008 Ambriel Floyd's art installation/fashion presentation "16 Panels" was celebrated with a cocktail party for around 250 people including illustrious guests from film, music, fashion, art and New York "tastemakers" in the Church Lounge of the Tribeca Grand Hotel in New York; music by DJ Paul Sevigny.

New York based artist and fashion designer Ambriel Floyd works in screen printing and textile design. On her panels you can see abstracted landscapes and environment portraits.

"Basically, it's an exploration of larger screen printed landscapes and repeated patterns. I use screen printing and stenciling with screens to create these landscapes - which are a combination of abstract portraits of environments and some panels which are things like a flower print I am calling city camo." Ambriel Floyd

For this installation Ambriel Floyd installed 16 custom 64” x 27” art panels in the main atrium of the Tribeca Grand Hotel for viewing, along with pieces from her Fall 2008 ready to wear and accessories collections.

The installation is part of a series of Ambriel Floyd's art projects under the title “Imaginary Line.”

"Imaginary Line is what I started calling this ongoing project of mine. I see everything here changing, NY has so many construction sites with new buildings going up everywhere, the garment district is becoming a ghost town with small factory owners struggling to keep in business, and more and more the fashion industry makes things in mass numbers that quickly get thrown out again." Ambriel Floyd

On 12 September 2007 the first Imaginary Line project happened at the end of Fashion Week with a midnight sail on a yacht from 1929 round the southern tip of Manhattan under the title "Shearwater event". With photographs, topographies and sketches of the Manhattan skyline and culling from her collection of found objects from sidewalks and coastlines alike, Floyd has created her own representations of the New York cityscape. The installation was accompanied by the presentation of her collection of men’s and women’s clothing and accessories. In this setting, the sail offered two unique perspectives on the city landscape: one a literal positioning from the river and one from the artist’s own personal aesthetic.

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Ambriel Floyd, born in South Carolina, lives and works in New York. She is the winner of the American Express IN:NYC Card National Accessories Design Competition in 2005, the winner of the Nintendo DS Lite National Accessories Design Competition in 2005, and a finalist in the GenArt Styles International Design Competition in 2003. She had the first solo show of her work on canvas in 2004 at the Four by Four Gallery in Los Angeles and her collaborative efforts with designer Tess Giberson in 2002 were featured in the Cooper Hewitt Design Triennial. Other collaborations include product development for Sandy Chilewich of Chilewich, a limited edition “artist series” boot for Miss Sixty USA, a limited edition case for the Nintendo Game Boy Micro DS, and an eponymous series of gift bags for The Gift Bag Factory, work with artist Kenzo Minami, and work with jewelry designer Gabriel Urist.

Ambriel Floyd’s work has been featured in Inside Design Now (the Cooper Hewitt Design Triennial book), V Magazine, Blackbook, i-D, Time Out New York, Dazed and Confused Japan, Elle Japan, Madame Figaro Korea, among other publications. Her past and present retail clients include Barneys New York, Seven New York, United Arrows Japan, Changes Japan, Diptrics, and Shine Hong Kong.

Check out ambrielfloyd.com for more information.