TRENDLETTER 16-February-2020

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Austrian trachten brand Gössl started crowd investing campaign to expand the franchise network The crowd investing campaign by Austrian trachten label Gössl started via Finnest which is specialized in investments in mid-size companies. Gössl is one of the country's most important companies of the clothing industry and is known for elegant interpretations of original Austrian trachten. The Gössl 'Fallwick' collection by Helmut Lang from the mid-1980s for example...

Austrian jewelry and watch awards 'Schmuckstars' are open for submissions in 12 categories until the end of February On 16 May, this year's 'Schmuckstars' awards will be handed out at a gala night at the new lifestyle hotel 'Andaz Vienna Am Belvedere'. It's the second time that in Austria active high-quality creators and retailers of jewelry and watches will receive Schmuckstars (translated 'Jewelry Stars') awards...

Insights into the launch event of the F1 car and drivers' wear by fashion brand AlphaTauri at Hangar-7 in Salzburg AlphaTauri sent images from the glamorous launch event of the new Scuderia AlphaTauri Honda F1 car which was presented on 14 February 2020 together with a catwalk show of pieces from Red Bull's fashion brand AlphaTauri in front of around 500 guests at Hangar-7 in Salzburg, Austria. Among the guests from media, entertainment and sports,...

Exhibition tip Vienna 2020: 'Show Off. Austrian Fashion Design' at MAK (Museum of Applied Arts) On show is fashion by designers like Susanne Bisovsky...

New campaign shows ice speed skater & magazine publisher Matthias Stelzmüller dressed by tailor Sturm at Wiener Eislaufverein (Vienna Ice Skating Club) Vienna-based men's tailor and ready-to-wear outfitter Sturm collaborated already with exceptional men of the Austrian entertainment business. Now, the list was extended by former professional ice speed skater (state champion) and journalist Matthias Stelzmüller who combines his talents for his own publication, the 'DailySports' magazine...

H&M presents two new collections: Men's 'Athleisure' and the new 'Ruthless'-line by Academy Award winning costume designer Ruth Carter H&M released news about two new collections. The new 'Athleisure' men's wear was developed in cooperation with free runners, break dancers and martial arts professionals. The range with functional items...

Lent 2020 (26 February - 11 April) inspired services by Vienna-based food label Basenbox Basenbox sent information about the latest products and services on occasion of the upcoming lent 2020 which starts in Austria on Ash Wednesday on 26 February and ends one day before Easter Sunday on Holy Saturday (Karsamstag) on 11 April. Special days for detoxing or cleansing body & mind...

16-February-2020 Playlist by fashion.at/music created from last 7 days' top ten #music fashion feeds