TRENDLETTER 14-April-2021

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Vienna Insight: Gourmet-Streetfood by award-winning chefs for take-away, 16 Apr - 2 May at café, bar, patisserie Joma In time with the ongoing lockdown which foresees that guests can get their restaurant orders via delivery services or take-away (consumption inside isn't allowed), Joma's Executive Chef Markus Brunner and Chef de Cuisine René Poysl teamed up with ten award-winning chefs from Lower Austria for the creation of 'Joma Gourmet-Streetfood'. For 16th April, the online order is already available...

Red Bull's TV station 'ServusTV' donates 15 million euros for the youth programme 'Beweg Dich!' and calls sports clubs to apply In Salzburg based TV station 'ServusTV' by Red Bull Media House initiated the youth movement programme 'Beweg Dich!' (translated 'Move!') for Austrian sports clubs. 15 million euros are available for the financial support of activities of the 6 to 16 years old members of sports clubs. According to the press release, ServusTV started the initiative as a countermeasure against the negative impact of the pandemic on young people's physical activity behaviour. ServusTV lists three possible reasons to apply...

Wien Museum Musa presents author of 'Bambi, a Life in the Woods' Felix Salten and his cultural life in Vienna Internationally, Felix Salten's most prominent work is the animal story 'Bambi, a Life in the Woods' published at the end of 1922, the basis for the Disney movie, released 1942. But not the book which throws so much light on Salten is in the center of the exhibition. The curators spot on Felix Salten as an important protagonist of the cultural life of Viennese Modernism...

Fashion.at style tip Spring 2021 for weekend trips to nearby destinations with pieces from the 'Austrian Spirit' initiative The new initiative 'Austrian Spirit' and the participating labels received already media attention. The designers come from all over the country like Gina Drewes whose boutique is located in Pörtschach at Austria's popular lake Wörthersee in Carinthia, or Anna Franz and Elisabeth Bauer of the cashmere brand Caleo with store in Gmunden at lake Traunsee in Upper Austria. Fashion.at selected some pieces from the collections presented by the initiative 'Austrian Spirit' with a weekend trip - after the currently ongoing lockdown - in mind...

Vienna Insight Spring 2021: Viennese graffiti agency Concrete's H&M 'Let's change fashion' street art portrait of scientist Zinnia Kumar The 400 square meter mural on occasion of the new H&M Spring 2021 campaign with focus on sustainable materials and natural colors is on view at Pfeilgasse in Vienna's 8th district. The artwork was hand-painted in five days by artists of the Viennese graffiti agency Concrete. It shows model, scientist Zinnia Kumar whose activities range from the protection of the environment to social empowerment (diversity & inclusion) with focus on the fashion industry...

MKG Hamburg expanded its museum presentations by a magazine-like print folder and videos with curatorial insights into ongoing exhibitions For the introduction into the 'School of No Consequences', curator Friedrich von Borries guides via video (German with subtitles in English) through the exhibition and shows 'Exercises For A New Life'. A short introduction into the exhibition is also published at the new print edition of the programme for April until June. The programme is printed on paper with the haptic known from classical daily news media but with the hardness of a glossy magazine - only that the paper is velvety rough. At the folder, texts such as the one about a favorite fashion item from the museum collection, the foldable 'Airmail Dress' by Hussein Chalayan...

Fashion & Retail: P&C Weltstadthaus Vienna presents Capsule Collection by content creator Karo Kauer The new Capsule Collection by German content creator and fashion label owner Karo Kauer with around half million follower on Instagram will be available from 23rd April at the Peek & Cloppenburg Weltstadthaus Wien. The collection consists of basic items like a trenchcoat, jeans, t-shirts such as the one on view on this page with the writing 'ukiyo', and other comfortable everyday wear like a sweater which shows...