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TRENDLETTER 14-July-2021


Vienna Street Style: Mon Début boutique presented outfits which fit perfectly to the city's comfortable-chic style On occasion of the opening of the third Mon Début boutique in Vienna, store owner Elnara Amirova invited to the new location at Köllnerhofgasse 2 in the 1st district, named 'Innere Stadt', for the presentation of some looks inspired by the city's comfortable-chic style. The boutique with a range from labels like Max Mara, Marc Cain, Mos Mosh,... provides services such as fashion consultancy for the styling of matching pieces from the clothing, bags, shoes, accessories and jewelry range as well as...


Insight into Austria's Weinviertel: 'Horst Sitte' FW21/22 presents a series of handmade knitwear in long-lasting fashion style with sporty touch designed by Franziska Schilcher The Weinviertel (means as much as 'Wine Quarter) carries its name for a good reason. The region in the north of Vienna in Lower Austria is known for the quality of agricultural products like grapes or apricots. The wine quarter is prosperous in other fields too. Recently, Fashion.at received the latest preview of the upcoming Autumn/Winter range by the manufacturer of knitwear 'Horst Sitte'. The family business is headed by the daughter of the founders Franziska Schilcher who created a series of basics in long-lasting fashion style inspired by classics with reference to active, sporty lifestyle...


Insight into shipping in Austria by Fashion.at's Karin Sawetz: Rivers and lakes for motor boat tours Recently, I got the skipper's license which is obligatory in Austria for motor boats with more than 4,4 KW or 6 PS. In most cases it's not necessary to have an engine with more power. Electric boats with a comfortable speed are great for most lakes when it comes to explorations of a region from waterside such as the Neusiedlersee in Burgenland or the Hallstättersee in the Salzkammergut. But traveling on waterways (sort of highways on water) means driving a boat on rivers with strong currents. The comfortable electric boat won't bring you anywhere other than with the stream to the next downriver destination where you will be happy about a safe landing. The skipper's license for inland shipping (lakes, rivers, waterways) is called in Austria also 'Donaupatent' after the Danube river which is the country's most important waterway...


Fashion tram as alternative to fashion show. Students of Modeschule Hetzendorf present graphics of fashion and textile concepts at one of Vienna's ULF trams through July City Councillor for Education and Vice Mayor Christoph Wiederkehr attended the presentation of the project 'Imagine Tomorrow'. Students together with teachers from various classes and disciplines under the direction of the Modeschule Hetzendorf School Principal Monika Kycelt developed an innovative alternative 'fashion show' for mediating the training program and the achievements of the young talents in the creative fields of fashion (clothing, headwear, accessories, bags, shoes) and textile illustration, design and technology, as well as documentation and presentation...


Preview Olympic Games Tokyo 2020: Eyewear brand gloryfy presents Austrian athlete Laura Stigger, who competes in the discipline Cycling Mountain Bike, Cross-Country on 27 July Austrian road and mountain bike rider Laura Stigger (born 2000), whose motto is 'Olm Volle' (can be translated as 'Always Full Speed'), won World Cup races in both disciplines. At the upcoming Olympic Summer Games Tokyo 2020, which will run from 23 July until 8 August 2021, the 20-years old cyclist will represent Austria at the Women's Cross-Country, Cycling Mountain Bike competition on 27 July at the off-road course in Izu...


Preview Olympic Games Tokyo 2020: Speedo Fastskin suits for the Olympic Swimming Team USA are inspired by the skin of sharks The first previews of the athletes' clothing were already dropped such as by Speedo. The swimwear and swim accessories specialist provides the 'U.S. Federation Suit' for the swimmers of Team USA. It's the first Olympic Summer Game of the 21st century without Michael Phelps. At teamusa.org, portraits with biographies, news,... of the swimmers of the team are published such as of Caeleb Dressel (described in an article about the men of Team USA after Phelps "the next great") or two time Olympic medalist Abbey Weitzeil (gold and silver in 2016)...


Impulstanz 2021 starts with performances like Trajal Harrell's fashion-catwalk inspired dance interpretation 'Maggie The Cat' of Tennessee Williams' play 'Cat on a Hot Tin Roof' The new view on the role allocations of the main characters with focus on the black servants is realized with a diverse cast; Trajal Harrell appears as 'Big Mama'. On occasion of the world premiere in 2019 in Manchester, the performance with voguing, catwalk dance moves received positive critics such as...


11-July-2021 Playlist by fashion.at/music (last 30 days top ten): 'Catholic Country' ft. Feist by Kings of Convenience; 'Hi' by Texas & Wu-Tang Clan;...


9-July-2021 Playlist by fashion.at/music (last 7 days top ten): 'Renegade' ft. Taylor Swift by Big Red Machine; 'Wrecked' by Imagine Dragons;...


Selected posts from the temporarily published fashion feeds (permanently at fashion.at/mobile)

13 July 2021 - #Music 'Harlem River' by Monolink, album 'Under Darkening Skies'

12 July 2021 - Österreichische Werkstätten (emerged from Wiener Werkstätte, Josef Hoffmann) present soap with 'Viennese Scent', interpretation of historical 17th century scent

11 July 2021 - #Music video pays homage to community-building qualities of football clubs 'To Have You' by For Those I Love (aka David Balfe), debut album 'For Those I Love'

11 July 2021 - #Music 'I Go' by Peggy Gou

11 July 2021 - Olympic Team Austria athletes presented the outfits before traveling to Tokyo

11 July 2021 - The Olympic Museum presents Noren curtains created by Olympic athletes-artists as reflections upon sport and culture

10 July 2021 - Gazprom Football EURO 2020 street art and NFT initiative: Footballs from artist Pokras Lampas' installation on the streets of the 11 host cities and an NFT as trophy

10 July 2021 - Paris Street Style video by Not So Blonde 'What Are People Wearing In Paris'

9 July 2021 - Top Content last 7 days (9 July 2021): Preview Olympic Games Tokyo 2020: Speedo Fastskin suits for the Olympic Swimming Team USA are inspired by the skin of sharks;...

9 July 2021 - #Music video 'Cure For Me' by AURORA

 

Trendletter history:

8-July-2021

4-July-2021

29-June-2021

24-June-2021

17-June-2021

14-June-2021

10-June-2021

 

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