TRENDLETTER 15-October-2021

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Fashion.at Autumn/Winter style tip under the motto 'Protecting the climate and saving money' Heating will become expensive this year in Vienna! Fashion.at collected some pieces for staying warm & healthy and for saving money...

Fashion.at Austria Insight interactively created with the new graphic design 'Studio' feature by Press Loft In May this year, the internationally working online PR platform Press Loft (founded 2006 in London) launched the new feature 'Studio' which enables users (brands, PR agencies, journalists, influencers) to design layouts for the presentation of own products, for the making of visuals for media releases, or for editorials with product depictions - for example for articles about trends. 'Trending' is also one of the categories in the navigation of the Press Loft website for insights into new trend themes such as 'Cabincore' concerning seasonal home accessories or a mood board with... The via Press Loft Studio generated design shows four pictures of products made of textiles such as the reversible blue apron which is a typical piece from the Austrian federal state Burgenland...

Viennale 2021 pays homage to curatorial practice of Amos Vogel with selection of socially critical films concerning topics like body perfection, or AI and robots The annual festival Viennale has its origins in the 1960s, in the same time as mass media and the making of opinion became topics in research in Austria. The intellectual approach makes the festival until today to an exceptional meeting place of the entertainment industry. Tickets are available from 16 October at Viennale.at or at the cinemas where Viennale happens this year: Gartenbaukino, Stadtkino im Künstlerhaus, Urania, Metro Kinokulturhaus, and the Österreichisches Filmmuseum (Austrian Film Museum). In the last mentioned, the film screenings of this year's retrospective concerning the theoretical approach to curating film programs for expressing findings of social research with the esthetics of film will happen...

A/W 2021 dates of the traveling Fesch'Markt for design, cosmetics, culinary,... inclusively fashion swaps in cities through Austria The market with focus on independent and emerging labels Fesch'Markt was founded more than ten years ago in 2010. It became through the years known as a sort of hub for new innovative products from fields like design, cosmetics or culinary. The market is also one of the country's most important organisers of fashion swaps...

Design fair Blickfang website released with preview of participating labels after categories like fashion or furniture and cities such as Basel, Vienna or Hamburg Fashion.at tried the filtering (at the German version) with the categories 'Fashion' and 'Blickfang Wien 21'. Among the results, the winner of last year's Blickfang Wien Design Award, Vienna-based label Daryn Chook which convinced the jury in 2020 with the fashion concept (performance wear for biking, walking in urban environment and traveling, design development after circular economy principles, regional production 'Made in Austria') as well as the design of the booth...

Vienna Insights: 'Kleines Haus der Kunst' opens with the Galerie König exhibition 'One Decade Of Female Sculptors' (8 October - 5 December 2021) The KHK - Kleines Haus der Kunst was founded by Martin Ho who runs several trendy gastronomy locations - bars, restaurants, clubs - in Vienna. The restaurant '404 - Don't Ask Why' was recently opened at the KHK. The curating gallery behind the artist selection is the internationally renowned in Berlin headquartered Galerie König. The director of the Viennese dependence of the gallery at the KHK is art specialist Katharina Abpurg (worked for Sotheby's, Vienna Contemporary, Spark Art Fair,..). Abpurg opens the new art location with the presentation of 30 sculptures by female artists from all over the world who have one in common: New perspectives on our world such as Amalia Pica who explores problems of communication...

The installation 'Search Agent: Desing' by Johanna Pichlbauer for willhaben tells the story about the value of already used objects; it moves from Vienna Design Week 2021 to the headquarters of willhaben The installation 'Search Agent: Desing' by Vienna-based designer Johanna Pichlbauer for the Austrian online marketplace willhaben, where people can sell and buy goods from shoes, perfumes, clothing to furniture or cars, was presented during Vienna Design Week. The annual festival ended on 3 October, but the installation will be relocated to the headquarters of willhaben; and this for good reasons because Pichlbauer's installation is a poetical, almost romantic play with willhaben's technology and objects which carry a special value: the patina of usage and durability. Fashion.at visited Vienna Design Week and the installation appeared like a hack or an intervention at the rooms of the festival center where mainly new innovative, partly futuristic products were exhibited...

Crafts in competition. Austria received gold medal in the 'Creative Arts and Fashion' discipline 'Fashion Technology' at the vocational skills championships Euroskills 2021 held in Graz The Olympia- and EM championships-like competitions had its beginnings in the 1950ies when the importance of the quality of the education of skills grew with the increasing number of new materials and innovative manufacturing technologies. Job profiles never stay the same. Professions change and absolutely new professions develop simultaneously with new products such as AI driven e-cars as well as with social and environmental issues like the awareness of diversity and climate. The latest competition was held recently from 22 to 26 September in Graz, the capital of the Austrian Federal State Styria. The Austrian team achieved in Graz several medals in gold, silver, bronze; among the gold medals, one in the discipline 'Fashion Technology'. The Austrian team had to make a film costume...