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TRENDLETTER 24-July-2021


The Austrian coat of arms inspired the design of the Bike Shirt 2021 for the European Bike Week at lake Faak in Carinthia ...Exceptions exist such as the new 'Biker Shirt 2021' of the upcoming European Bike Week 2021 at the lake 'Faaker See' is proving. Events are a key to the country's most authentic clothing pieces. The black short sleeve t-shirt is made of organic cotton, is certified for its sustainable material and shows on the front an impressive print with the interpretation of the Austrian coat of arms with the federal eagle (Bundesadler). A closer look shows the head of a white-tailed eagle and the incorporated coat of arms - an eagle claw - of the Finkensteiner Municipality at the lake Faak (Faaker See)...


Olympic Team Austria eyewear by J. Athletics presented by athletes like sailor and Olympic medal winner Tanja Frank who is one of the country's two flag bearers (woman + man) at the opening on 23 July in Tokyo Sailor and Olympic medal winner (Rio, 2016) Tanja Frank presented the official Austrian Olympic Team sunglasses by J. Athletics which are available in a limited edition online and at over 80 stores of Austrian optician Sehen!Wutscher. Tanja Frank is dressed in the official clothing, a shirt by Erima referencing the Austrian (red-white-red) flag in combination with the linen-interpretation of the traditional trachten leather-trousers by Adelsberger, for the Olympic Summer Games Tokyo 2020...


'Clong' t-shirts visualize the sound of the interactive installation Sonotopia at Haus der Musik ViennaThe organic cotton t-shirts with the motifs 'Unicorn Taffy', 'Lemon Twist' and 'Cherry Drop' are the result of artistic work in the disciplines graphic design x arts & crafts x media programming. Graphic designer Ben Posch from the transdisciplinary LUX media lab is the artistic director of the Clong t-shirt series, artist Stephka Klaura (studied at the Master Class Painting of the University of Applied Arts Vienna) printed the motifs at the screen printing manufacture FabricFabrik on t-shirts...


Insight into Austria's Weinviertel: 'Horst Sitte' FW21/22 presents a series of handmade knitwear in long-lasting fashion style with sporty touch designed by Franziska Schilcher The Weinviertel (means as much as 'Wine Quarter) carries its name for a good reason. The region in the north of Vienna in Lower Austria is known for the quality of agricultural products like grapes or apricots. The wine quarter is prosperous in other fields too. Recently, Fashion.at received the latest preview of the upcoming Autumn/Winter range by the manufacturer of knitwear 'Horst Sitte'. The family business is headed by the daughter of the founders Franziska Schilcher who created a series of basics in long-lasting fashion style inspired by classics with reference to active, sporty lifestyle...


Vienna Street Style: Mon Début boutique presented outfits which fit perfectly to the city's comfortable-chic style On occasion of the opening of the third Mon Début boutique in Vienna, store owner Elnara Amirova invited to the new location at Köllnerhofgasse 2 in the 1st district, named 'Innere Stadt', for the presentation of some looks inspired by the city's comfortable-chic style. The boutique with a range from labels like Max Mara, Marc Cain, Mos Mosh,... provides services such as fashion consultancy for the styling of matching pieces from the clothing, bags, shoes, accessories and jewelry range as well as...


Exhibition 'Fashion Show' explores textiles, costumes of Renaissance, Baroque era with objects from Schloss Ambras Innsbruck and Kunsthistorisches Museum Vienna
The art history museum Kunsthistorisches Museum in Vienna and Schloss Ambras in Innsbruck, Tyrol exhibit at the 'Fashion Show. Princely Wardrobes Of Three Centuries' around 130 objects from the own collections in Tyrol and Vienna as well as from national and international lenders for throwing a closer look at representative clothing made of precious textiles from the 16th to the 18th century. The period is known for the development of pattern systems and tailoring techniques which allowed the production of individually to the body adapted clothing. The favorite textiles...


'Wanderlust' exhibition at Schallaburg, Lower Austria provides holistic view on exploration of the world with examples of positive, negative impacts of traveling
'Wanderlust - Exploring New Worlds' (Sehnsucht Ferne - Aufbruch in neue Welten) is the title of this year's exhibition until 7 November at Schallaburg in Lower Austria. The 'Wanderlust' show was developed from a holistic view on exploring the world and traveling to faraway countries guided by positive and negative terms related to expeditions or adventure journeys like research, plunder, discover, conquer, preserve, collect, buy,... From this holistic view, the curators throw lights on the history and technologies of seafarers with artefacts such as the compass from the 16th century or critical views on the negative impact of humans' mobility on nature with examples like the extinct...


Insight into shipping in Austria by Fashion.at's Karin Sawetz: Rivers and lakes for motor boat tours Recently, I got the skipper's license which is obligatory in Austria for motor boats with more than 4,4 KW or 6 PS. In most cases it's not necessary to have an engine with more power. Electric boats with a comfortable speed are great for most lakes when it comes to explorations of a region from waterside such as the Neusiedlersee in Burgenland or the Hallstättersee in the Salzkammergut. But traveling on waterways (sort of highways on water) means driving a boat on rivers with strong currents. The comfortable electric boat won't bring you anywhere other than with the stream to the next downriver destination where you will be happy about a safe landing. The skipper's license for inland shipping (lakes, rivers, waterways) is called in Austria also 'Donaupatent' after the Danube river which is the country's most important waterway...


20-July-2021 Playlist by fashion.at/music (last 30 days top ten): 'Renegade' ft. Taylor Swift by Big Red Machine; 'Come Around' ft. Cadence Weapon by Breeze; 'Wrecked' by Imagine Dragons;...


18-July-2021 Playlist by fashion.at/music (last 7 days top ten): 'To Have You' by For Those I Love; 'Reach Out' and 'Olympus' by Sufjan Stevens and Angelo De Augustine;...


Selected posts from the temporarily published fashion feeds (permanently at fashion.at/mobile)

24 July 2021 - #Music video starring Finneas 'Say What You Will' by James Blake, album 'Friends That Break Your Heart' (10 Sept)

24 July 2021 - Pitchfork "Peter Rehberg, Founder of Influential Label Editions Mego, Dies at 53. The British-Austrian artist..."

23 July 2021 - Article, exhibition about writing with knots (khipus) in South America "Explore the undeciphered writing of the Incas"

23 July 2021 - Top Content last 7 days (23 July 2021): Fashion.at's excursion to an exhibition about the culture of dining and the celebration of events like weddings at Schloss Halbturn in Burgenland;...

23 July 2021 - #Music 'If I Were You' by Nothing But Thieves, EP 'Moral Panic II'

22 July 2021 - Seen at Neue Galerie NY shop: 'Neue Frau: Summer in the City' curated collection with sailor's knots bracelet by Sophie Aschauer (SerpentSea),...

22 July 2021 - Marc Quinn withdraws his design of the memorial for victims of the Nazi era, against hate, violence, homophobia

20 July 2021 - #Music 'So Long So Lonely' by Chet Faker, album 'Hotel Surrender'

 

Trendletter history:

20-July-2021

14-July-2021

8-July-2021

4-July-2021

29-June-2021

24-June-2021

17-June-2021

 

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