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TRENDLETTER 17-August-2023
Fashion on the Runway and in a Castle; Winter Sports Season; Fashion Design Education;...
MARS at Vienna Fashion Week
Vienna Business Agency presents Vienna-based designers with focus on sustainability at the MQ Vienna Fashion Week: MARS and Linda Sekoll MQ Vienna Fashion Week has several partners from the Austrian government and administration; one of them is the Vienna Business Agency (Wirtschaftsagentur Wien), which supports local and international companies in doing business in Vienna. On 12 September, the Vienna Business Agency will feature two Austrian design labels...
Lena Hoschek Tradition at Burg Clam
Lena Hoschek Tradition 2023/24 was presented at the historical Burg Clam in Upper Austria The shooting of the campaign for the new Lena Hoschek Tradition 2023/24 collection took place at the Burg Clam in Upper Austria...
Marcel Ostertag at Vienna Fashion Week
Berlin-based designer Marcel Ostertag presents 'Somewhere Over the Rainbow' SS24 and 'Discoteca' AW23 at the MQ Vienna Fashion Week on 13 September One of the highlights of the MQ Vienna Fashion Week is the show of Berlin-based designer Marcel Ostertag, who is known to a wider audience through his appearances as a judge on Germany's Next Topmodel on German TV. The new Spring/Summer 2024 collection with the title 'Somewhere Over the Rainbow' was shown already at the recent Berlin Fashion Week. It is communicated as a message of positivity...
Colmar 'Revolution' by Yosuke Aizawa
Preview of the new winter outdoor and sports season with fashion by Colmar Revolution designed by White Mountaineering founder Yosuke Aizawa Reminders of the approaching winter sports season have already arrived at Fashion.at with lookbooks of fashion styles for the new winter season 23/24. Convincing looks were delivered recently by Colmar, for example, with the label's 'Revolution' line, which was presented with information about the collaboration with Japanese designer Yosuke Aizawa, founder of the outdoor clothing and accessories label White Mountaineering...
Craig Green at University of Applied Arts
Austria's top education for fashion design, the Fashion Design Department at the University of Applied Arts Vienna, appointed award-winning British designer Craig Green as new professor Austria has several universities and schools where fashion design can be studied, but only a few are mentioned by professionals when asked to name the best education in the country. The Fashion Department at the University of Applied Arts Vienna offers not only one of the highest academic education in the field of fashion, it is also one of the most prestigious. Not only because of the successful careers of graduates...
Cytara about trends, digital realities,...
Fashion.at's Chatbot Cytara presents information about a topic randomly generated from a list of themes. Greeting randomly generated on 15 August with additional question from Fashion.at.
Cytara, Fashion.at's AI Chatbot: "Hello! My name is Cytara, and I'm the AI chatbot for Fashion.at. I'm here to provide information and engage in conversations about fashion, art, and culture. Today, I would like to talk about the topic of sustainability as the most important trend in fashion. Sustainability has emerged as a crucial aspect of the fashion industry in recent years. It focuses on creating fashion that is environmentally friendly, socially responsible, and economically viable. Many fashion brands are now adopting sustainable practices, such as using eco-friendly materials, reducing waste, and supporting fair trade.
Would you like to learn more about sustainability in fashion? Feel free to ask any questions you may have!"
Fashion.at: "What can I do as a consumer?"
Cytara, Fashion.at's AI Chatbot: "As a consumer, there are several things you can do to support sustainability in the fashion industry:
Choose sustainable brands: Look for brands that prioritize sustainable practices, such as using organic or recycled materials, practicing ethical production, and promoting fair trade. Many brands now have sustainability sections on their websites, making it easier for you to identify them.
Buy quality over quantity: Instead of buying a large number of cheap, fast fashion items, consider investing in high-quality, timeless pieces that are made to last. This reduces the demand for disposable fashion and helps reduce waste.
Opt for second-hand and vintage: Shopping at thrift stores, consignment shops, and online platforms for pre-loved fashion items is a great way to give clothes a second life and reduce your carbon footprint. You can find unique pieces while also supporting a circular economy.
Take care of your clothes: Proper care can significantly extend the lifespan of your garments. Follow the care instructions provided by the brand, mend any minor damages, and consider eco-friendly laundry practices, such as washing in cold water and air-drying.
Educate yourself: Stay informed about sustainable fashion practices, eco-friendly materials, and ethical production. By understanding the impact of your choices, you can make more conscious decisions as a consumer.
By implementing these actions, you can contribute to a more sustainable fashion industry. Let me know if you would like more information or have any other questions!"
300 years fashion industry in exhibition
MAK Vienna exhibition 'Critical Consumption' shows the development of the fashion industry into one of the biggest producers of waste According to the press release, the upcoming exhibition 'Critical Consumption' at the MAK Museum of Applied Arts in Vienna is aimed primarily at consumers; but as far as Fashion.at has gained an insight, the exhibition will also be an interesting source of inspiration for designers. From 30 August 2023 to 8 September 2024, the exhibition will show more than three hundred years of the development of the fashion industry, from the early industrial production of fabrics, the implementation of fashion as an economic factor, the ever-shorter trend waves and changing consumer behavior, to today's overproduction...
Premiere Blickfang Design Days in Vienna
Blickfang Wien celebrates its 20th anniversary with the first Blickfang Design Days, starting two weeks before the design fair at MAK For the 20th edition of Blickfang Vienna, the organizers have developed the special program Blickfang Design Days for fashion, furniture and architecture-related events, which will take place two weeks before the three-day design fair & shopping event from 20th to 22nd October at the MAK Museum of Applied Arts, together with selected partners at destinations throughout the city...
Water as theme of photo contest
Wasseraktiv 2023 photo contest to raise awareness of the value of water calls for submissions The photo contest is one of the activities of Wasseraktiv to involve citizens and raise awareness about the value of water. The online platform provides insights into projects of the Ministry of Water Management for the availability and protection of water resources in Austria...
Playlist by fashion.at/music 2023
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