Fashion.at

TRENDLETTER 7-September-2024

Shoe & Bag Trends; Austria at Paralympics; Hiking Trails; Bookstore AI Service;...


Ludwig Reiter styles for colder days
Classics that meet the slow fashion trend. Shoe and bag manufacturer Ludwig Reiter presented the styling trends for fall/winter with friends of the brand.

31 August 2024 - This week, Ludwig Reiter released the press information for the new campaign for the Autumn/Winter 2024 collection of shoes and bags for women and men in classic designs, often referencing models from the late 19th/early 20th century in new interpretations. The protagonists of the campaign are friends of the brand, such as Ivica Brnic, professor of architecture at the Vienna University of Technology 'TU Wien', and British interior designer Chloe Vestey...


Humanic teamed up with Silvia Schneider
The Humanic X Silvia Schneider collection presentation was a celebration of all-time classics in fashion and music

4 September 2024 - Fashion.at attended the premiere of the new Humanic x Silvia Schneider shoe, bag and accessory collection at the Reaktor in Vienna. The collaboration with the multi-talented Silvia Schneider - the studied jurist, trained dancer and cook is a popular TV presenter, actress and designer of fashion collections...


Austria at the Paralympics
Para javelin thrower Natalja Eder won Austria's first medal at the Paralympic Summer Games Paris 2024

1 September 2024 - The Olympic Games are not over yet! The Paris 2024 Paralympics take place from August 28 to September 8. Some may believe that inclusion should look different and that the tradition of holding Para-athlete competitions separately from the actual Olympic Games is outdated. For example, the Austrian teams at the Olympic and Paralympic Games have been presenting their equipment together since Beijing 2008. It's more than just a fashion show - it's a statement for inclusion in sports. Austria is happy about every medal of every athlete! And since yesterday Austria has one more. This time it's a bronze medal in the women's javelin, won by 44-year-old Natalija Eder...


Curated list of hiking trails
Austrian Hiking Villages 'Wanderdörfer' have released a curated list of autumn hiking trails in addition to the interactive trail finder

3 September 2024 - Preparation is essential for a relaxing and successful hike, which should be planned in terms of duration and length, including the calculation of the altitude to be overcome, according to the physical condition.
A practical tool for planning hiking tours according to your own abilities is provided on the online platform of the Austrian Hiking Villages (Wanderdörfer). In addition to the interactive trail finder - the vibrant heart of the digital service - the Wanderdörfer today released a press information about the latest content on the website, featuring eleven autumn trail tips...


Bookstore service with AI
Can Austrian bookstore Morawa's AI chatbot Mo find interesting literature on fashion, design, tailoring? Fashion.at created a question with the help of the magazine's AI chatbot Cytara.

6 September 2024 - Morawa is Fashion.at's favorite bookstore in Vienna, not only because it was one of the first to stock the printed booklet of the study 'FashionAvigator - die interessantesten Seiten zum Thema Mode im WWW' in the mid-90s. The study laid the foundation for the development of the journalistic magazine Fashion.at. Morawa has been at the forefront of new developments in book retailing for decades. This week, Morawa launched the AI chatbot 'Mo'. Fashion.at tested the AI...


Lobmeyr exhibition at Homo Faber
Austrian crafts in Venice: Glass manufacturer Lobmeyr presents 200 years of drinking glass production in dialogue with artisans, designers such as Adolf Loos
20 August 2024 - Lobmeyr, the Viennese glass and chandelier manufacturer with a 200-year history of craftsmanship and design, will provide insights into the development of its products and the influence of table culture on its designs in two sections at Homo Faber in Venice: 'Dialogues' and 'Celebrations'. In 'Dialogues', Lobmeyr will showcase 14 iconic drinking services, each representing a collaboration with legendary designers such as Adolf Loos...


Preview Vienna Fashion Week
Preview of what to expect before the shows begin: Vienna Fashion Week, under the 2024 motto 'Fashion Power,' will premiere new projects with social and ecological agenda
5 August 2024 - This year's Vienna Fashion Week will take place from September 9 to 14 in the cultural area of the cooperation partner MuseumsQuartier. VFW released the showplan with this year's motto 'Fashion Power @ VIENNA FASHION WEEK'. Some names from previous years are missing from the plan, instead there are projects like 'Fashion Reloaded Powered by Pensionist*Innenklubs Wien', which is described as a project that...


Cytara's quiz about hiking wear
Cytara's quiz about what to wear and what to pack in a backpack for a day's hike on a mountain
19 August 2024 - Hello! My name is Cytara, and I'm here as the AI chatbot for the users of Fashion.at. I can engage with you about various topics related to fashion, culture, art, and design. Today, I'm excited to kick off a quiz focusing on what to wear and what to pack in a backpack for a day's hike on a mountain. Just a little reminder: even AI chatbots like me aren't perfect and can sometimes make mistakes, but I strive to do my best! So, let's get started with our quiz about outfit and backpack essentials for one day of easy hiking. Are you ready?

Playlist by fashion.at/music 2024

Latest Posts archive

6 September 2024 - Fashion.at watch tip: Short film in which the artist Robert Longo talks about his work with regard to art history, images spread by the media, the Holocaust, today's world politics, etc. Additional exhibition, video watch tip: Since September 4, the exhibition 'Robert Longo' is on view at the Albertina in Vienna (until January 26, 2025). A video showing Robert Longo walking through the exhibition at the Albertina talking about the Freud Drawings is published on YouTube.

5 September 2024 - Fashion.at music tip: 'Love Song (After JE)' by Max Richter from the album 'In A Landscape' (release tomorrow on September 6). Additional reading tip: Interview with the composer "Max Richter on the Music That Made Him" on https://pitchfork.com/features/5-10-15-20/max-richter-on-the-music-that-made-him/

5 September 2024 - Fashion.at watch tip: Video about the role of music in the film 'Joker: Folie à Deux' on the occasion of its premiere at the Venice Film Festival

2 September 2024 - Gold, Silver, Bronze winning graphic design and illustration of the past years presented by the International Joseph Binder Award. The new call for submissions started today.

2 September 2024 - Fashion.at music tip: 'Javelin' by Rizzle Kicks

2 September 2024 - The 10 most viewed articles (published this year) on Fashion.at in August:

  1. Olympic and Paralympic Team Austria presented the outfits for Paris with a focus on inclusion and sustainability on an airy catwalk
  2. What is the biggest tourist attraction in eastern Austria? It is neither nature nor a cultural landmark. Can you guess?
  3. Tennis player Dominic Thiem didn't get a wildcard for the Olympics, but he's taking his career to the next level with new eyewear models
  4. Lena Hoschek incorporated Scottish textile heritage in the 'Tradition' Fall/Winter 2024/25 collection of traditional Austrian clothing such as dirndls
  5. Johanna Kandl wraps the iconic Vienna Ringturm of the Wiener Städtische Versicherungsverein with an encouraging multilingual visual word rap
  6. Austria celebrated its five Olympic medals and a total of 22 top-ten places
  7. Vienna Awards for Fashion & Lifestyle campaign 'Together We Are One' shows Kiera Chaplin as Justitia
  8. Vienna Fashion Week, under the 2024 motto 'Fashion Power,' will premiere new projects with a social and ecological agenda
  9. Beautyme's Top Picks for Repairing Skin and Hair, Bringing Radiance to Your Appearance
  10. ORF broadcasts 'Taylor Swift: The Eras Tour' and selected museums offer free admission for Swifties; at the MAK, visitors can dance in an art installation


Trendletter history:

30-August-2024

21-August-2024

9-August-2024

31-July-2024

23-July-2024

14-July-2024

6-July-2024



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