Fashion.at
Plated gourmet dish with elderflower and nettle, placed on forest ground with moss and branches.20 March 2026
Michelin Guide Austria 2026: 124 Stars Across the Country
Austria's Michelin Guide 2026 reveals 124 stars and 61 Bib Gourmands across all regions. A closer look at the country's evolving culinary map.

20 March 2026 - Fashion.at Playlist Tip: 'Click Clack Symphony' by RAYE, featuring Hans Zimmer. The track turns the sound of high heels into a strong symbol of empowerment. It tells about hard days and the friends who help you step out again. "Click clack" becomes a rhythm of courage and moving forward. A cinematic pop moment with real emotion. A music video is announced to be released today.
Employees from Austrian transport companies presenting a uniform recycling project with workwear in motion19 March 2026
Transport Companies Push Uniform Recycling Forward
What happens to used uniforms? In Austria, major transport companies are testing a circular solution—recycling textiles at scale.

18 March 2026 - SIGN UP! Trendletter 18 March 2026: Viennese Grandezza Style, Modern Pearls & Textile Innovation. Vienna Fashion & Design Trends
Ursi Fürtler with MAK director Lilli Hollein and curator Lara Steinhäußer at press conference in front of textile artworks in Vienna17 March 2026
Textile Art Across Decades: Ursi Fürtler at MAK
A look inside the MAK press conference for 'Textile – Abstract' by Ursi Fürtler. Art, design, and decades of textile innovation.

Rose gold Aurelia ring with spherical lattice structure and diamonds, German Design Award 202616 March 2026
Digital Design Meets Nature in Award-Winning Jewellery Collection
How digital technology is changing jewellery design: The Aurelia collection designed by Timo Küchler for Ehinger Schwarz by Dorotheum translates sea foam into a CAD-generated gold structure and wins the German Design Award 2026.

Modern pearl earrings by Vienna-based designers featuring freshwater pearls and diamond-set gold earloops.15 March 2026
Pearls Return: A Classic Jewelry Material Finds New Forms in Vienna
Pearls are back — but not as your grandmother's jewelry. Designers in Vienna reinterpret the historic gem with modern shapes, workshops, and couture-style pieces.

Accessories and clothing representing Viennese Grandezza style including sunglasses, clutch bag, graphic T-shirt and gold necklace.14 March 2026
Viennese Grandezza: A Quiet Style Between Heritage and Streetwear
What makes Vienna's fashion identity unique? A look at 'Viennese Grandezza' – a mix of understated elegance, heritage fabrics and modern streetwear.

Pleated textile garments and geometric textile designs by Austrian artist Ursi Fürtler in the MAK exhibition 'Textil – Abstrakt'.13 March 2026
Textile Design Between Art and Applied Practice
Textile design moves between art, fashion and industry. A MAK exhibition in Vienna shows how Austrian artist Ursi Fürtler shaped this intersection over decades.

12 March 2026 - SIGN UP! Trendletter 12 March 2026: Club Culture, Music & Art - What's Shaping Style and Sound
 'Music Video as Digital Media Critique. Watch Tip by Fashion.at' motif with visual effects.11 March 2026
Kim Gordon's 'Play Me': A Mall, Surveillance and the Politics of Streaming Culture
A shopping mall, blurred faces and a critique of streaming culture: Kim Gordon's 'Play Me' video visualizes the themes of her 2026 album.

Digital screen in a Vienna subway station showing an art film about humans and artificial intelligence.10 March 2026
Art in 20 Seconds: Short Film Call Explores Humans and Intelligent Machines
How can you tell a story in just 20 seconds? A Vienna short-film competition invites artists to explore the relationship between humans and intelligent machines — shown on thousands of public transport screens across Austria.

Austrian hyperpop musician Filly standing in an urban street wearing a black sports jacket and sunglasses.9 March 2026
Vienna Hyperpop Artist Filly Turns Club Energy Into Storytelling in 'Serious'
A look at Vienna musician Filly's latest music videos. The club-driven single 'Serious', styled by designer Ilija Milicic, highlights a new phase in her hyperpop project.

Model in bouclé jacket and trousers from Gina Drewes 'Last Days of Disco' menswear collection on nightclub dance floor.8 March 2026
The Last Days of Disco: Gina Drewes Reflects Changing Nightlife in Menswear
How fashion reflects nightlife change: Gina Drewes' menswear collection 'The Last Days of Disco' looks at decades of club culture and new lifestyles.

Nenda holding the FM4 Award trophy on stage at the Amadeus Austrian Music Awards 2026 in Vienna.7 March 2026
Amadeus Austrian Music Awards 2026: Nenda, Parov Stelar and RAF Camora among the winners
Austria's most important music awards crowned new and established acts in Vienna. Among them was rising rap artist Nenda, whose track 'UMBRL' was recently included in the Fashion.at music playlist.

6 March 2026 - SIGN UP! Trendletter 6 March 2026: Fashion, Easter Crafts, Child Bike Tests & New Music Drops
6 March 2026 - Fashion.at Music Tip: 'Coming Up Roses' by Harry Styles
Harry Styles releases his fourth album 'Kiss All the Time. Disco, Occasionally.' today (6 March 2026). Listening tip: 'Coming Up Roses', an orchestral waltz about the idea that a relationship can be meaningful even if it does not last forever. The lyrics reflect uncertainty in love and self-reflection. Also recommended: 'Ready, Steady, Go!', a track about personal change and the wish to become a stronger version of oneself—both now in the Fashion.at playlist.
Model in lilac tulle evening gown from Nicolas Dudek SS26 collection on Maria-Theresien-Platz Vienna5 March 2026
Vienna Photo Series Links Fashion and Literature in Nicolas Dudek's SS26 Collection
A new photo series by several photographers presents Nicolas Dudek's SS26 collection 'Le Petit Prince' in Vienna. One photographer, Sarah Katharina, connects fashion, literature and architecture on Maria-Theresien-Platz, the square between the Kunsthistorisches Museum and the Naturhistorisches Museum.

5 March 2026: Fashion.at Music Video Watch Tip: 'Honeybee' by Kelly Boesch presents a life-affirming reflection on the small act of saving bees. The lyrics come from the artist's personal experiences and observations. Media and digital-art commentators note the gentle tone and narrative quality of the video. Boesch, trained as a graphic designer and video editor with long experience in film and visual production, now creates music and visuals through AI-assisted tools, combining technical workflows with storytelling.
Children riding lightweight bikes on a park path during daylight, illustrating safe cycling for beginners.4 March 2026
Independent child bike tests: what the latest results show
How are children's bikes tested? A look at the latest Stiftung Warentest results, expert methods and what parents should know.

4 March 2026 - Fashion.at Watch Tip - Video from Paris Fashion Week: Dior Autumn Winter 2026-2027 Show by Jonathan Anderson
At Paris Fashion Week, Jonathan Anderson showed Autumn/Winter 2026–27 as a study of the "enduring theatre of Parisian life and the timeless role of fashion within it". Set in the Tuileries, the idea was clear: a walk through the park becomes a performance. Sculptural couture forms were mixed with embroidered jeans and street pieces, making high craft feel wearable. In the media, the collection is described as street-meets-garden.
Hand-painted ceramic Sparhase money box in a Gmundner Keramik atelier3 March 2026
Gmundner Keramik and the Democratic Side of Easter Craft: Painting a Bunny Together
From painted Easter eggs to ceramic bunnies: Gmundner Keramik invites the public to paint a historic Easter bunny design themselves. The activity shows how traditional craft becomes participatory in studios in Gmunden, Anif, and Vienna.

Music Video Watch Tip by Fashion.at – futuristic glowing title with neon visual effects2 March 2026
Nocturnal Styling and Power Games in a Pop–Electronic Crossover
Power, desire, and movement after dark: an urban nightscape where choreography, street styling, and credited fashion players like adidas and Chanel frame a pop–electronic visual narrative.

Elegant woman in floral gown and large pink hatinator in a formal garden path1 March 2026
From Ancient Spirits to Modern Elegance: The Ultimate Headwear Quiz
Why did brides start wearing veils? And what is the difference between a fascinator and a hatinator? Our new quiz dives deep into the world of headwear—from Marie Antoinette's feathers to today's elegant fashion. Test your knowledge and see if you are a true master of millinery!

28 February 2026 - SIGN UP! Trendletter 28 February Fashion Meets Art 2026: Vienna 1900 Echoes, Wedding Fascinators, Viennese Kitchen Textiles, Scaled Glass Installations, Lent Digital Balance
Handcrafted bridal hairband fascinator by Elisabeth Habig made of sinamay and feathers, wearable with or without a veil.27 February 2026
Jewellery Thinking for the Head: Elisabeth Habig and Wedding Fascinators in Austria
From jewellery to headwear: how a Vienna designer applies goldsmith logic to wedding fascinators — and why they are replacing veils in Austria.

Vossen kitchen textile collection displayed on a worktable in Figlmüller's Schnitzel Academy in Vienna. Right: Patricia Kaiser preparing Wiener Schnitzel at the live cooking session.26 February 2026
Vienna Celebrates Craft and Cuisine at a Kitchen Textile Launch
A kitchen instead of a showroom: how the Vossen kitchen textile launch at Figlmüller's Schnitzel Academy mixed food, craft and everyday culture.

Concept and mood images for Lobmeyr installation at Matter and Shape Paris 202625 February 2026
Lobmeyr at Matter and Shape Paris 2026: Glass, Space, and the Question of Scale
Glass, space, and proportion: Lobmeyr joins Matter and Shape 2026 in Paris with a spatial installation by Luca Guadagnino.

MAK Vienna 1900 exhibition views with Hoffmann dress and interior detail.24 February 2026
When Fashion Meets the Museum: From the Met Gala to Vienna 1900
From the Met Gala to Vienna 1900: how fashion moves between the runway, the museum, and cultural history—and why the viewer matters.

A collage of six images showing various leisure activities and scenes.23 February 2026
Quiz Lent 2026: Ancient Symbols and Modern Mindsets
Lent is about more than just giving things up—it's about finding focus. From the ancient tradition of the Lenten veil to modern "Digital Balance," how are you resetting this year?