Fashion.at
Debutantes' hairstyle and gold tiara for the Vienna Philharmonic Ball 2026; portrait of Vanessa Steinmetz-Bundy and Hannes Steinmetz.7 January 2026
Leaves, Lightness and Living Forms: A First Look at the Debutantes' Diadem and Hairstyles
From floral ornaments to carefully structured hairstyles: how space, symbolism and craft shape the debutantes' first appearance at the Vienna Philharmonic Ball 2026.

6 January 2026 - SIGN UP! Trendletter 6-January-2026: Jewellery Beyond Fashion. Food Trends from Data. Craft, Culture and Futures.
Portrait of Dr. Josef Sawetz5 January 2026
How Digital Comfort Shapes Modern Sales Psychology
From digital footprints to TikTokization: how platforms read behavior and why an ancient brain still decides in a fragmented media world.

Installation with a long wooden table symbolising coexistence between humans, animals and plants.4 January 2026
Learning from the Future: Superflux and the Craftocene at the Weltmuseum Wien
What can future cultures learn from craft, repair and care? By connecting ethnology, design, and climate thought, Superflux at the Weltmuseum Wien poses a question: What kind of material culture will we leave behind?

Minimalist infographic showing plant-based food trends and 2026 nutrition trends based on data-driven consumer behaviour.3 January 2026
From Veganuary to Data-Driven Diets: Food Trends at the Start of the Year
Veganuary is no longer just a challenge. Order data shows how food trends reflect conscious, informed shopping habits at the start of the year.

Triptych of ball looks with sleek updo and glossy waves, combined with lace and sequin evening dresses, showing modern Viennese ball styling.2 January 2026
Vienna Sets the Tone for the Ball Season 2026
From glass hair to relaxed updos: Vienna's ball season 2026 highlights elegance through precision and natural movement.

1 January 2026 - The new Fashion.at Playlist 2026 is live, opening with highlights from the end of last year. It starts gently for a relaxed 1st January 2026: My Old Ways reflecting on change and continuity, Hula Girl drifts through nostalgia, VAPOR // SLOW DANCE floats in late-night moods, I'm Not Done pulses with quiet defiance, and Silent Disco captures introspective pop energy. The playlist will be continuously curated with fresh music tips throughout the year.
Jeweller at work shaping a ring by flame in an atelier workshop.31 December 2025
Jewellery Design Beyond Fashion: Trends Shaping 2026
Jewellery in 2026 isn't just about shapes and colours. In Vienna, legal changes, raw materials, economics and craftsmanship shape design.

30 December 2025 - SIGN UP! Trendletter 30-December-2025: Fashion.at Year in Review. Costume & Ballet, Clothing & Textiles Exhibitions Preview.
30 December 2025 - New Year's Concert Preview: Kriemler's Porcelain-Inspired Ballet Costumes
For the 2026 New Year's Concert ballet, broadcast from Vienna on 1 January 2026, Swiss designer Albert Kriemler (Akris) has created costumes that blur the line between fashion and fine art—delicate floral patterns inspired by the rose motifs of the historic Wiener Porzellanmanufaktur.
Anni Albers seated next to her geometric woven textile 'Two', photographed in New Haven in 1952.29 December 2025
When Threads Become Ideas: Anni Albers and the Living History of Textiles
In 2026, the Lower Belvedere will show how Anni Albers transformed weaving into a way of thinking about art, design, and lasting quality.

Textile garments hanging in a gym-like space, referencing athletic rituals and cultural memory.28 December 2025
When Clothing Becomes a Language of Strength
Fashion as a language of strength: a preview of 'Octogone' at Kunsthalle Wien 2026, where clothing speaks about culture, movement, and identity.

Fashion.at Year in Review 2025 title on layered tulle background
27 December 2025
Trending Topics 2025: What Brought Readers to Fashion.at
What interested readers most in 2025? A data-based look at fashion, culture, quizzes, and digital curiosity on Fashion.at.

Fashion.at Music Tip graphic with musical notes on blue background26 December 2025
Marty Supreme Soundtrack: Electronic Music Meets Classical Choral Tradition
From Weyes Blood's ethereal vocals to Vienna choir sessions: Daniel Lopatin's 'Marty Supreme' score earns Oscar shortlist nod for its bold synth-choral fusion.

Olympic Review cover with Italian-inspired design for Milano Cortina 2026 Winter Games.25 December 2025
Fashion and Design in Focus: Olympic Review Ahead of Milano Cortina 2026
A look inside the magazine 'Olympic Review' and its fashion and design reportage ahead of Milano Cortina 2026 – where sport meets Italian culture.

24 December 2025 - SIGN UP! Trendletter 24-December-2025: Public Transport in Fashion. Aesthetic Medicine Today. The Art of the Set Table.
Abstract swirling constellation map with golden lines on starry night sky.23 December 2025
Written in the Stars: A Quiz on Zodiac Signs in Fashion
Zodiac signs in fashion are more than decoration. This quiz looks at symbols, history, and meaning—from amulets to modern design.

Surreal art of New Year luck symbols: chimney sweep, pig, giant fly agaric mushroom, horseshoe.22 December 2025
Between Christmas and the New Year: Vienna's Temporary Markets and the Culture of Good Luck
From pigs to chimney sweeps: Vienna's New Year's markets turn the days after Christmas into a ritual of luck, food and urban tradition.

Festive alpine table setting with ceramic plates and deer motif, arranged for a formal dinner.21 December 2025
From Ritual to Routine: How Table Setting Reflects History, Culture and Hospitality
A set table tells a story of culture, hierarchy and hospitality – from French court rituals and alpine hut traditions to today's dinner parties.

Two campaign images from the Peek & Cloppenburg Style Icon Collection show a woman wearing relaxed urban looks in and around a city bus.20 December 2025
Public Transport Is Ultimately in Fashion: How Urban Mobility Shapes Contemporary Style
From shared mobility to city style: how urban mobility is shaping contemporary fashion—and why public transport has become part of modern style, as can be seen, for example, in the Peek & Cloppenburg Style Icon Collection curated by Tinvcb.

Young woman with natural appearance in front of a medical background representing aesthetic medicine, minimally invasive treatments and surgery in Austria.19 December 2025
Aesthetic Medicine in Austria: From Niche to Mainstream
Aesthetic medicine is no longer a niche in Austria. From minimally invasive treatments to surgery, the field continues to expand. An expert interview offers deeper insight.

18 December 2025 - SIGN UP! Fashion.at Trendletter 18-December-2025: Textiles and Car Design. Ski Touring: Trend and Risk. Christmas: Out or At Home?
18 December 2025 - Fashion.at Music Tip: Vanessa Paradis has released the official music video for "Les épines du cœur," a track from her album Le retour des beaux jours (2025). As a long-term Chanel house ambassador, she appears dressed in Chanel outfits, with the project supported by the fashion house. The song addresses themes of love and heartbreak through floral metaphors.
Split view of a street crowd outside and an indoor Christmas dinner party with a city view.17 December 2025
Going Out or Staying In: Christmas Food Trends Across Austria
Eating out or staying at home? Inflation, service quality and tradition shape how Austria eats at Christmas this year.

Graphic text reading 'Fashion.at Shopping Tip' in a bold black serif font on a white background, with the circular purple and blue Fashion.at logo in the bottom right corner.16 December 2025
Falling Riders Motif on Luxury Bag by Sebastian Kelemer – Auction for Charity at Parallel Vienna
A Viennese artist's humorous take on tumbling riders, stitched onto a premium leather bag from Austrian luxury label Ludwig Reiter. Currently auctioned for a good cause at Parallel Vienna.

Vintage sepia photo of a woman in Edwardian clothing riding a bicycle down a busy tree-lined street.15 December 2025
How Mobility Shaped Fashion – A Quiz
From cavalry heels to bicycle skirts and weekend bags: how movement quietly forced fashion to rethink itself.

Leather Porsche Design weekender with fabric lining inspired by the jacket pattern associated with F. A. Porsche and translated into the 911 GT3 90 F. A. Porsche anniversary interior.14 December 2025
Woven Heritage: Fabric Patterns and Austrian Roots in the Porsche 911
From Pepita to tartan: how fabric patterns shaped the Porsche 911—and how ideas developed in Zell am See found their way into automotive design.

Ski touring ascent near Amberger Hut in the Ötztal Alps under winter conditions.13 December 2025
Ski Touring in Austria: A Growing Trend Between Freedom, Risk and Digital Illusions
Ski touring has become a mass trend in Austria. Why the Alpine Club warns against false safety from apps, AI and social media.

12 December 2025 - SIGN UP! Fashion.at Trendletter 12-December-2025: Fashion as Gesamtkunstwerk. Shopping and Solidarity. Beauty Choices for Men.
12 December 2025 - Fashion.at Music Tip: Christina Aguilera's "Someday at Christmas": The Peace and Equality Carol That Still Resonates
A couple viewing a large, festive Christmas window display featuring Santa in a sleigh pulled by reindeer, decorated trees, and a detailed snowy village scene.11 December 2025
Warmth in Cold Times: Fashion and Sports Stores Engage in Winter Giving
Austria's fashion and sports retailers donate €60,000 in winter essentials to support those in need. A look at inequality, retail challenges, and how society might shape the future.

Futuristic scene of a man wearing sleek augmented reality glasses, gesturing in a high-tech corridor with a spherical drone hovering nearby. Overlay text lists 'Generation One' names and years: Naomi 2043, Nonej 2045 Elliot 2045 Namh 2045 Junil 2045 Elioi 2045 Juni 2045 Elliot 2045 Augh 2045 Junan 2045 Elliot 2045.10 December 2025
New Fiction Channel of Fashion.at starts with 'The Energetic Grid of the Universe,' Part 1
The new fiction channel of Fashion.at opens with The Energetic Grid of the Universe, Part 1. Humanity searched the universe for intelligent life—and overlooked what was already here. A deep-space discovery changes everything.

Lilli Hollein in the MAK exhibition hall before the Helmut Lang press conference, with the full-scale seating plan installation from the 2004/05 Paris show; Brigitte Winkler standing at her assigned seat.9 December 2025
Press Preview at MAK: Helmut Lang as a Total Work of Art
An international press preview at MAK looks at Helmut Lang's work beyond fashion, through archives, space, and media.