'Hunter's Life'-series tops the magazine's statistics
Fashionoffice publisher Karin Sawetz' insights into media measurement methods and how to keep on track with reality achieved most of the attention (measured as pageviews) by users during last week.
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Popular Content, Clickrates, Viral Lifts on Fashionoffice
Last 7 days, generated on 13 May 2013 at 8.00 by Blogger.com, Google Analytics, AddThis, FeedBurner, Adsense
No other content on Fashionoffice (on all domains fashionoffice.org, fashion.at, confashion.com, beautyme.com...) achieved so much attention (pageviews) like the 'Hunter's Life'. The new series by Fashionoffice publisher Karin Sawetz tops the statistics!
The article about Primark's beachwear and sun protection utensils motivated the users most to share and click (tracked by AddThis). The Fashion Feeds item "#Music 'Trouble' by Pony Boy alias Marchelle Bradanini, introduced as songwriter "who isn't afraid to explore her dark side" was the most popular during the last 7 days (generated via FeedBurner). In the ranking by Feedburner, the article about the current photography exhibition at Getty Images Gallery in London was the most viewed/clicked that was spread via Fashion Feeds last week. Advertising on Fashionoffice reached 0.15% CTR (Clickthrough Rate measured by Google Adsense).
Compare the CTR measured by Google Adsense with the last Top Trending Report from 5th May.
Blogger.com & Google Analytics
Pageviews of last week generated on Blogger.com today and pageviews counted by Google Analytics (generated today for the duration 'last week', 5 to 11 May 2013) for webpages on the main domains of Fashionoffice (fashionoffice.org, fashion.at, confashion.com, beautyme.com...):
The first article of the 'Hunter's Life'-series is Fashionoffice's content which gained the most pageviews. No other content on Fashionoffice achieved so much attention (pageviews) like the 'Hunter's Life'.
AddThis
AddThis generates following (shares/clicks) data for Top Trending Content and Services (with Viral Lifts) for past week:
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Service |
Viral Lift* |
Facebook |
167% |
Address Bar |
150% |
Google+ Share
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0% |
Print
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0% |
Pinterest Pin It |
0% |
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*Viral Lift: "Total percentage increase in traffic due to shares and clicks." (AddThis Analytics Glossary). Find the live-generated AddThis analytics on the cover of Fashionoffice.org.
FeedBurner
Today, the Google FeedBurner statistics for the last 7 days from 5 - 11 May 2013 calculated 745 views of 56 items,
4,281 clicks back to the site on 123 items..
On top of the FeedBurner/Fashionoffice popularity ranking (views/clicks):
- #Music 'Trouble' by Pony Boy alias Marc…
- Fashionoffice listens currently #music …
- #Music The Dig share 'Angeline' from 'T…
- #Fashionoffice liked in 2012: #music 'L…
- Making-of video Kate Moss for #beauty l…
The most popular Fashionoffice articles in the FeedBurner ranking (views/clicks) are:
- Geta #shoes, bad #hair day style, swimm…
- Beach skirt and pool party dress in one…
- #Cycling routes through the Alps in Tyr…
- True or untrue settings? Seen at the ne…
- #Beachwear and #sunprotection utensils …
Adsense
Clickrates on Fashionoffice - last 7 days, generated on 13 May at 8.00 by Google Adsense
Currently, Fashionoffice has opened two ad units for Adsense; 728x90 on the top of the magazine's pages and 336x280 (placement above the fold). During the last seven days (5 - 11 May 2013), Google Adsense tracked 5,323 Ad Requests and 8 Clicks; matched CTR 0.15%. The three click-friendliest countries in the statistics are Austria (Clickthrough Rate 0.06%), United States (CTR 0.05%)...
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