Trendletter

July 2009 - I: Traveling time has started - Munich, Dubai, Paris, Vienna, Berlin, London...
July 2009 - II: Building Fashion Brands; Trends FW9/10 & SS10
July 2009 - III: Street Style
Aug 2009 - I: Photography around the world, Urban nomad
Aug 2009 - II: Fashion e-commerce
Aug 2009 - III: Historical Moments in Fashion & Beauty
Sept 2009 - I: Following rules in beauty and fashion, or not?
Sept 2009 - II: Fashion seen on phones, ears, dogs, scooters, feet...
Sept 2009 - III: Nature & men's wear, shoes, cosmetics; Juggling with design-rules
Oct 2009 - I: Fashion circus; Men's fashion
Oct 2009 - II: The Fashion Circus goes around; Underwear trends
Oct 2009 - III: Interviews, reports, analysis of fashion, design, beauty

Nov 2009 - I: Fashion view on history

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inked fall 2009 
...'inked' had been even most of the jeans at the 'inked'-store opening party; not only the ones that were hanging on the walls beneath computer screens and on the illustrating photos. Some early birds...
Fashion view on history

Ecko by Marc Ecko
The New York based entertainment and fashion allrounder Marc Ecko launched 'Ecko', his first fragrance for men. Marc Ecko is a specialist for youth culture - and for men's dreams...

Winter Style 2009 
Imagine a modern Betty Page in parachute trousers, ski-couture jacket and gaiters boots walking in a rhythm such as she is just listening to Mile Davis' Kind of Blue. She wears Valentino, Diesel…

Fashion view on history

Jacqueline Groag
Czech born Jacqueline Groag was an influential textile designer in Britain in the post worldwar II era. She studied textile and pattern design in Austria. During the 20ies and 30ies, Groag designed textiles for the 'Wiener Werkstätte'…

Fashion view on history

PRO Academic Research
"Fashion is the most beautiful accessoriness; but is it really only an accessoriness in our life? Why does fashion become so important when it comes to gender roles, emancipation or sociological groups?" questions Dr. Karin Sawetz...

Fashion view on history

Have you seen my Alps? 
The history of the Jews in the Central European Alpine region goes back to the expansion of the Roman Empire . During National Socialism, the field of fashion was one of the instruments to make Jewish Austrians quasi-'homeless'...

Fashion view on history

Diesel:U:Music
The Diesel:U:Music Tour comes after Berlin, New York, Tokyo, Helsinki, Oslo, Paris, Madrid, London, on 12 Nov to Vienna and on 17 Nov to Miami. The Italian jeans label Diesel's new talents express lust for life, enjoy to party, and prefer extraordinary...

Jeweler Skrein & Hans Staudaucher 
Jeweler Skrein invited to the presentation of the new 'Rocks' concept for rings, necklaces, ear rings, bracelets on occasion of the opening of the 'Art Mile Spiegelgasse' with paintings of Hans Staudacher in Vienna...

Fashion view on history

Van Cleef & Arpels 
When the French jewellery house Van Cleef and Arpels was founded in 1906, Japanese prints have been in fashion. The Europeans got many new ideas from the Japanese culture of color and light, line, composition and perspective...

Fashion view on history

CALENDAR:
(‘Short Messages’ from the cover of www.fashionoffice.org)

Puppet and puppeteer is the title of the exhibition of the Viennese fetish fashion store Tiberius from 5 Nov to 2 Dec. Designer Marcos Valenzuela und store owner Karl Ammerer invite on 4 Nov to the opening party. They are writing in the invitation that ‘...puppets get alive with puppet players; and vice versa. This is what most of the people think. But at Tiberius everything is different.’ Surprises are promised at the exhibition that shows puppets in fashion by Tiberius. The accompanying photo book is a charity for ‘Doctors for Disabled’.

Trends of society reflected in luxury fashion The Museum of Contemporary Art Tokyo presents new views on luxury in times of a challenged world (financial markets, ecology, etc.) from 31 October 2009 to 17 January 2010. Some 100 fashion creations from the collection of The Kyoto Costume Institute (KCI), dating from the 17th century to current times, document our changing times and values from the perspective of luxury, through fashion - a field that sensitively reflects human desire and the trends of society www.mot-art-museum.jp

Gender Check is the title of the exhibition about ‘Femininity and Masculinity in the Art of Eastern Europe’ from 13 Nov 2009 to 14 Feb 2010 at the MUMOK in Vienna. ‘Gender Check’ follows the changes in the representation of male and female role models in art - especially as they develop under different socio-political conditions. The exhibition documents Eastern Europe since the 60ies from the propagated ‘sexless society’ over the self-confident portrayals of the body in the 70ies and new challenges after the fall of the wall in 1989 until today’s practises of reading gender www.mumok.at.

Halloween fashion mask On 31st October, the Londoner Fashion and Textile Museum invites kids to a workshop where they can make a super-fashionable mask for Halloween.

Music tip:

Guitar streams from the canyons in North San Diego, influenced by coyote howls The California based band ‚Transfer’ is on US-tour, performing new British-Rock/American-West songs with chilling lyrics from the album ‘Future Selves’ (release date 3rd Nov). On the band’s website, you can listen to the first song ‘Losing Composure’ www.transferband.com. What you shouldn't miss, is to watch the video from a concert in San Francisco: 'White Horse' by Transfer

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