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May 2010 - I: Outfits inspired by Hollywood, music, art, and motorcycles May 2010 - II: Men, style, and motor
May 2010 - III: Fashionable souvenirs, open-minded style, fashion psychology...
May 2010 - IV: Beach- and pool fashion; women's style 'difference'
June 2010 - I: Street views and catwalk looks
June 2010 - II: Football style and Topmodel look
June 2010 - III: Glam & sport at the water; design reports
June 2010 - IV: Beautiful boyz - the new men's wear
July 2010 - I: Realtime results on 'men's wear 2011'; creative ideas about stone and metal

July 2010 - II: Hot weather in EU and US; haute couture; global view...
July 2010 - III: Clothes made of fur?; beauty and body; high-tech styled as vintage
July 2010 - IV: Makeup art; swim style
August 2010 - I: People in the beauty business


Trendletter from fashionoffice.org to your@address.xxx

The Trendletter is adjusted for mobile phones!

August 2010 - II: Trip to nature; pop colors


Joyride; Austria Insight by Karin Sawetz Web/Mobile/
"I have discovered the sign 'O5S' on the ground of a lake. You can see it on the photo, arranged with a modern South-Tyrolean 'Sarner' jacket..."


Trip to nature Web/Mobile/
Nature is season-interactive material for transformative art works. Let's take a look at two places, where nature becomes the material of art. Fashionoffice has collected some fashion pieces for the trip...


Flashy, funky, disco, pop Web/Mobile/
Fashionoffice has searched through the information that was sent for editorial consideration and noticed one strong trend: flashy, funky, disco, pop colors in the kitchen, on bags, shoes, fragrance bottles, bikes...


Fashionoffice Insight by publisher Karin Sawetz, August 2010
Web/Mobile/
Postcards and tweets have one in common: they are written in the consciousness that a wider public can read it. This makes the texts on Twitter as 'harmless' for the privacy of the sender and recipient like postcard-writings. Fashionoffice has installed...


ART:

Video of Peter Kogler's computer installation
The video by a visitor of the Viennese MUMOK captures the whole playtime of Austrian artist Peter Kogler's installation. It starts with a grid or a wire frame that begins to change its structure by new perspectives. It begins with 'lizard-eyes' which are wandering over the screens. They open the wire frame for a new view with wide-angle. Later, the amorphous figures dominate the artificial regularity of the grid. From 1 July to 12 September 2010, the Schirn Kunsthalle (Germany) exhibits Peter Kogler's 360-degree multi-projection from 12 projectors. The vibrating sound comes from Viennese sonic artist Franz Pomassl who has arranged the tones on instruments from measurement technology and other research fields.

Neuroaesthetics and molecular aesthetics in electronic art
Artist and media theorist Peter Weibel (Austria/Germany) is one of the speakers at the 16th International Symposium on Electronic Art. The Symposium, which happens in Essen, Dortmund and Duisburg (Germany) from 20 to 29 August 2010, provides discussions around themes like media and new identities, current scientific and artistic paradigms. On 24 August, Peter Weibel speaks about neuroaesthetics and molecular aesthetics and how they can open up new horizons. The introduction to Peter Weibel's keynote was sent with following words: "Artists are no longer exclusively producers of autonomous art. Instead, they frequently present results of long-term scientific research projects. The laboratory as an art space, neuro-aesthetics and media-aesthetics as the artists’ fields of work are the main subjects in this thread of the conference."


MUSIC:

Music video tip: 'Decisions ft. Yüksel Arslan' by 'How to Dress Well' from the album 'Love Remains' (release Sept 2010)
The music and video is inspired by art: the featured Yüksel Arslan is not a musician, but a Turkish artist who worked in the 60ies in Paris with Surrealists like Andre Breton and is inspired for his paintings about the society and various cultures by Marx (analysis of capital) and Freud's theory of the unconscious. The video itself shows director Jamie Harley's overlying images that are probably taken from documentaries from a street festival and provoke a dreamy effect. And US musician Tom Krell aka 'How to Dress Well' is living a double life; during day time, he is translating a book with a view on philosophy in times after Immanuel Kant; at night, he provides the spherical voice to his otherworldly compositions. Fashionoffice has received the album tip with the words: "How To Dress Well does not say what his songs mean, but rather exposes the listener to a range of senses and sensations and invites them to discover or redefine their own emotional constellation in each song."

(Mushroom?-trip) music video tip: 'Monsters' by Francis International Airport
The video shows the 5 members of the Vienna based band in an Austrian forest in a midsummernight's dream. It was posted in late July 2010 on YouTube. The track 'Monsters' came out already in May 2010. It is the first single of Francis International Airport's 2nd album (release autumn 2010).

Music tip: 'Best' by Cheyenne Marie Mize from the new album 'Before Lately' (release Sept 2010)
The US musician with the 'old soul' Cheyenne Marie Mize comes from Louisville, KY. She has already worked together with Bonnie Prince Billy and Jim James of My Morning Jacket. Last year, she has released an album together with Bonnie Prince Billy. The first song of the new album 'Before Lately' is 'Best'; Cheyenne Marie Mize sings: "I tried my hardest to be what you wanted/But now we both see it was all for the best." 

Music tip: 'Sex With an X' by the Scottish band 'The Vaselines' from the new album, release Sept 2010
The song is a preview to the 12 tracks album. It's the second one after the band had broken up in 1989.

Music tip: The Secret Sisters’ debut album with Jack White on guitar
Fashionoffice just received the music tip about the new album 'Silver Threads and Golden Needles' by the US singers Laura and Lydia Rogers aka 'The Secret Sisters'. On 10 August, the single with 2 tracks will be released. The cover of Johnny Cash’s Big River (A-side) and on the B-side the classical American folksong 'The Wabash Cannonball' in 1930s style with 'My Morning Jacket' Carl Broemmel on pedal steel, are produced by Jack White's record label 'Third Man Records' in Nashville. The full length album will be released on 5th October.

Music tip: Snoop Dogg's 'Drop It Like It’s Hot' covered by British/gypsy Neon Hitch
Some compare her with MIA and Nelly Furtado, but Kate Bush with a touch of punky pop fits as well. On MTV, following description of Neon Hitch's music can be found "'trash(ed)-pop.' It's extravagant, punky, genre-hopping party music." Snoop Dogg loved her version of 'Drop It Like It’s Hot' that he re-tweeted it to his 1.6 million followers. Fashionoffice received the music tip with a hyperlink to a BBC documentary showing her as a young girl with her parents traveling around as street performers and circus artists. In the meanwhile Neon Hitch is grown up and made her experiences as roommate of Amy Winehouse and in the music industry. Neon Hitch has collaborated already with musicians like Imogen Heap and Sia. At this time, she is working with producer Benny Blanco (Santigold, Katy Perry, Britney Spears) on her debut album 'Beg, Borrow, and Steal' (Warner Brothers, 2011).



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