Trendletter from fashionoffice.org to your@address.xxx

May 2011 - I: Formula 1 men style; female writers and fashion; ugly man & beautiful woman...

Formula 1 men style Web/Mobile
Sportive-elegant items such as jeanswear by the French couture house Pierre Cardin for the Turkish Grand Prix from 6 to 8 May 2011 in Istanbul...


Female writers and fashion Web/Mobile
Fashionoffice collected some pieces by female writers. The swimwear is created by an editor of 'Elle' magazine for La Redoute...


Ugly man & beautiful woman Web/Mobile
Capo has sent an image which remembers the deep-rooted story that an ugly male being becomes beautiful through a woman...


Non-linear story with erotic twist Web/Mobile
The 'non-linear' media concept of the natural mineral water label Vöslauer in form (several devices) and content (various times, erotic twist)...


SHORT MESSAGES (from the FashionFeeds):

26 April 2011 - The visualisation of a lifestyle under the motto 'part of a whole'
...such as we are experiencing it increasingly today in our world of computer clouds and online networks. Canadian artist David Altmejd's mirror-glass, fibre-wire installations with human heads, spiders and insects (first installation on the video 'The Swarm' from 2011), are reflecting themselves and the surrounding space which apply a 'breathing' organic alike appeal to the works. For David Altmejd, an object has the same presence like the viewer - they are existing in the same space. Brooklyn based writer and art/internet lecturer Paddy Johnson publishes her impressions of David Altmejd's artworks on artfagcity.com/2011/04/22/paddy-johnson-at-art-agenda-david-altmejd-at-andrea-rosen-gallery/.

25 April 2011 - Music video 'Follow' by the Spanish electronic-folk band 'Crystal Fighters'
...directed by Spanish/English storyteller Ian Pons Jewell, who answers Patricia J. Friedrich, student of history of art at the University of Vienna (Austria), questions (in German/English) about the aesthetics of the video and the underlying intentions artpjf.wordpress.com/2011/04/03/interview-ian-pons-jewell/.

24 April 2011 - Female artist created 'lingerie armor'
The video shows Karachi (Pakistan) based artist Naiza H Khan, who speaks about her researches on the female body which she expressed as Jeanne d'Arc armor alike sculptures in an exhibition at a Londoner gallery. 'The Skin She Wears' was later on show at Art Dubai 2010.

23 April 2011 - Free and independent information about culture online
Some thoughts about net neutrality for all the ones who are interested not only in the information they get about fashion, beauty and art, but also into the sources and the delivering methods of news - both are necessary to evaluate the content. The video provides even a tip for independent content creators. Fashionoffice has recently published results of studies from the last five years fashionoffice.org/press/2011/mediainfo2-2011.htm.

23 April 2011 - Electronic mix 'Invaded by my own' by Shroomtune aka Christian Finsterwalder
...who is known online as member of the Austrian Alpine 'Tyrolean Dynamite Crew'; recently Christian Finsterwalder contributed the music ('incomplete' feat. Eva Elekktra) to a snowboard movie - seen on facebook.com/group.php?gid=350916065863&v=wall.

22 April 2011 - Archaic-futuristic fashion, seen at a video with electronic sound
The collection of insect armor/astronaut suits is created by Buenos Aires, Argentina based design label trosman by Jessica Trosman who experiments with the surface of the material; her studio looks partly like a car repair service where the surface of fashion material is colored like metal of vehicles.

22 April 2011 - Reality and trompe-l’œil effects created by a Haute Couture team for a hotel in Paris
The video provides insights into the re-creation of the hotel ‘Maison Champs-Elysées’ in Paris by the team of the French couture house Maison Martin Margiela, which "...creates a theatrical environment where reality and trompe-l’œil are mixing together." The founder of the maison, Belgian designer Martin Margiela has left the house in 2009. Since then, Maison Martin Margiela was the first couture house which has made creative 'team-work' part of its overall concept.

22 April 2011 - Silk textile painting technique starring at a social media-music video project
Turkish artist Hikmet Barutcugil (studied textile design, lecturer of arts) experiments with the traditional 'marbling' technique which is developed from the different consistencies of water and color pigments. For the social media-video project, he choreographs live a 'water dance' in front of the camera to the song 'Lucky Me' from the new album 'Home Sweet Home' by the electronic duo Project Jenny, Project Jan.

21 April 2011 - Video invitation to Lady Gaga's 'Monster Ball Tour'
...by HBO (Home Box Office). The producer of series like Sex and the City, The Sopranos, or Six Feet Under, will broadcast exclusively Lady Gaga's 'Monster Ball Tour' (filmed in February 2011 at the shows in Madison Square Garden) on 7 May. Until then, users can take previews - each week a new. More on Facebook itsh.bo/gagahbo.

21 April 2011 - Teaser movie for a design/fashion quarter in Vienna
...presented by '7tm', a network of around 40 shops. The new shop guide (a map) is published online and will be released on paper on 22 April 7tm.at.

20 April 2011 - What shall a 'Fashion Film' fulfil?
...is a discussion that runs on The Fashion Spot about the short movie 'The Crush' with Julia Restoin Roitfeld (daughter of legendary French Vogue chief editor) and her boy friend model Robert Konjic in a story about a woman and her car driver. Director Indira Cesarine, who has made the movie for the video magazine XXXX - founded in 2009 by herself, posts on The Fashion Spot: "I think the issue here is that many people just don't have an understanding of the "Fashion Film" as a genre yet - as it is such a new thing that hasn't really infiltrated the mass market yet... "fashion films" like The Crush, are not meant to be oscar winning shorts, they are produced as fashion editorials in "motion"..." You can view 'The Crush' with more details about the crew on indiracesarine.com/blog/posts/the-crush-remix-starring-julia-roitfeld-robert-konjic.

19 April 2011 - Fashion video 'Day for Nite'
...showing the spring/summer 2011 collection by Hamburg (DE) based designer Anna Fuchs. The movie begins with women in light, easy floating elegant dresses entering the Hamburg underground...

19 April 2011 - Ambient-rock 'We Can Make It Out' by UK band Spokes (Ninja Tune)
Yesterday, they have released the new single '3, 4, 5', included are additional remixes - a very emotional, spheric sound; listen it here ninjatune.net/us/release/spokes/3-4-5. Spokes are on tour: today in Hamburg (DE), 20 April Münster (DE), 21 April Giessen (DE), 22 April Graz (AT)... followed by cities in UK like Oxford, Hatfield, London...

19 April 2011 - Models popping out of water whirls
... seen at the 'Hologram Runway Show' by Burberry that was held on 13 April in Beijing on occasion of the opening of a store which is equipped with multimedia features like LED video walls.

18 April 2011 - A 'censored' dance video by an artist who...
...usually worked with found footage. The video 'Breakaway' from 1966 by Bruce Conner (a 'father' of music videos) shows songwriter, choreograph... Toni Basil (aka Antonia Christina Basilotta, she sings the song herself) dancing in front of the artist's camera. A signature style of Bruce Conner was the looping of scenes (non-linear elements) which became part of his narration; such as Toni Basil gets undressed and dressed again - in the uncensored video. Now, the Kunsthalle Zürich presents Conner’s film works such as 'Breakaway' or "...'Marilyn Times Five' (1968–1973), a soft porn film from the 1940s in which a topless Monroe look-alike alternately holding an apple and Coca-Cola bottle in her hand flirts with the camera to a soundtrack of the song I’m Through with Love." www.kunsthallezurich.ch.

18 April 2011 - Computer/video art on the non-linearity of media
...and the active role of the recipient by the Korean born Nam June Paik, who is known as the 'father' of video art. He has anticipated the new 'TV'-culture long before it was technologically possible. Now, the Nam June Paik Art Center shows the work of the visionary artist under the title 'Mediascape, à pas de Nam June Paik' from 15 April to 3 July 2011 in Gyeonggi-do (Korea). The term 'mediascape' "...indicates a shifting configuration of the world in global flows, the driving force of which is the availability and distribution of new media and technology. ...The exhibition pays attention to the way Nam June Paik anticipated the advent of the mediascape, which we are living in today, long before those theorists conceptualized it." www.njpartcenter.kr

17 April 2011 - Movie about the 'Anonymous' creator of famous words
...is a hypothetical story about the secret author behind William Shakespeare's plays, poems, sonnets, which had been written in the political situation during the Elizabethan era in England; the pictures of the shadowy Renaissance (16th/17th century) are directed by Roland Emmerich (comes into cinemas in fall 2011).